A'pieu Madecassoside Stick Foundation Spf 30 Pa++
A'pieu

Madecassoside Stick Foundation Spf 30 Pa++

Smoothly melts on the skin without stiffness.
Uploaded by: milkypop on 20/11/2017

Ingredients overview

Titanium Dioxide
what‑it‑does sunscreen
A physical/inorganic sunscreen with pretty broad spectrum (UVB and UVA II, less good at UVA I) protection and good stability. Might leave some whitish tint on the skin, though. [more]
,
Hydrogenated Polyisobutene
what‑it‑does emollient
A synthetic liquid oil that can replace mineral oil or silicone oils in the cosmetic formulas. There are different grades depending on the molecular weight ranging from very light, volatile, non-residue leaving ones to more substantial, slight residue leaving ones.Apart from leaving the skin soft and smooth (emollient), it' [more]
,
Dicaprylyl Carbonate
what‑it‑does emollient
A clear, colorless, almost odorless oil that spreads nicely and easily and gives a velvet dry skin feel. It is good friends with sunscreen agents and helps to solubilize them.
,
Methyl Methacrylate Crosspolymer
Porous spherical microbeads that can give an elegant silky texture to the products. They are also used to scatter light to reduce the look of fine lines on the skin, as well as to absorb excess oil and give a matt finish. 
,
Pentaerythrityl Tetraisostearate
what‑it‑does emollient
A liquid emollient that gives a rich, cushiony skin-feel and unusually high levels of gloss. Often used in lip balms. [more]
,
Polyethylene
what‑it‑does viscosity controlling
The common plastic molecule that is used as a white wax to give hardness and slip to the formulas. It used to be used as microbeads as well but was banned in 2015 due to environmental reasons. [more]
,
Diglyceryl Sebacate/​Isopalmitate
what‑it‑does emollient
,
Barium Sulfate
what‑it‑does colorant
,
Caprylic /​ Capric Triglyceride
what‑it‑does emollient
A very common emollient that makes your skin feel nice and smooth. Comes from coconut oil and glycerin, it’s light-textured, clear, odorless and non-greasy. [more]
, [more]
Ceresin
what‑it‑does viscosity controlling
A hydrocarbon wax produced by the purification of another hydrocarbon wax, ozokerite. Similar to ozokerite, it is also mostly used in stick type products to keep them nice and solid. [more]
,
Yellow Iron Oxide (Ci 77492)
what‑it‑does colorant
CI 77492 or Iron Oxide is a common colorant with the color yellow. 
,
Vp /​ Hexadecene Copolymer
what‑it‑does viscosity controlling
,
Licorice Extract
what‑it‑does soothing | skin brightening
You might know licorice as a sweet treat from your childhood, but it's actually a legume that grows around the Mediterranean Sea, the Middle East, central and southern Russia. [more]
,
Soybean Oil
what‑it‑does emollient
The emollient plant oil coming from the soybean. It is rich in barrier repairing linoleic acid (48-59%) and is generally a good moisturizing oil. [more]
,
Centellae Extract
what‑it‑does soothing | antioxidant | moisturizer/humectant
Centella Asiatica - or gotu kola as normal people call it  - has been used in folk medicine for hundreds of years. It’s traditionally used to improve small wounds, burns and scratches and it’s also a well known anti-inflammatory agent for eczema.Recently science has taken an interest in Gotu Kola as well and it turns out it really has many active compounds with several benefits. [more]
,
Chamomile Flower Extract
what‑it‑does soothing | antioxidant
Chamomile extract - has great anti-inflammatory and some antioxidant properties. [more]
,
Aluminum Starch Octenyl Succinate
what‑it‑does viscosity controlling
A handy helper ingredient that comes in a white powder form and works as an anti-caking and oil-absorbing agent. It also gives products good spreadability, long lasting and velvet touch characteristics.
,
Hydrogenated Rosinate, Sorbitan Isostearate
what‑it‑does emulsifying
irritancy, com. 0 2
A handy helper ingredient that helps water and oil to mix nicely together.
,
Silica
what‑it‑does viscosity controlling | abrasive/scrub
A white powdery thing that can mattify the skin and thicken up cosmetic products. [more]
,
Caprylyl Glycols
what‑it‑does moisturizer/humectant | emollient
A handy multi-tasking ingredient that gives the skin a nice, soft feel and also boosts the effectiveness of other preservatives. [more]
,
Glyceryl Caprylate
what‑it‑does emollient | emulsifying
A natural multi-functional ingredient that has emollient and moisturizing properties, can work as a co-emulsifier and has a strong antimicrobial activity. [more]
,
Adenosine
what‑it‑does cell-communicating ingredient
An important compound in our body that has a vital cell-signalling role. It is wound healing, anti-inflammatory and can help with barrier repair. [more]
,
Magnesium Myristate
what‑it‑does viscosity controlling
,
Madecassoside
what‑it‑does antioxidant | soothing
One of the main biologically active components of the famous medicinal plant, Centella Asiatica, aka Gotu Kola. It has pretty well established wound healing, skin soothing and antioxidant activities.There is also a study by La Roche Posay (belongs to L'Oreal) that examined the anti-aging effects of 5% Vitamin C combined with 0. [more]
,
Triethoxycaprylyl Silane
A clear, light yellow liquid that is used to coat pigments (such as inorganic sunscreen agents or colorants) in cosmetic products.  [more]
,
Fragrance
what‑it‑does perfuming
The generic term for nice smelling stuff put into cosmetic products so that the end product also smells nice. It is made up of 30 to 50 chemicals on average. [more]
,
Mica (Ci 77019 )
A mineral powder used to improve skin feel, increase product slip, give the product some light-reflecting properties, enhance skin adhesion or serve as an anti-caking agent. A real multi-tasker. [more]
,
Red Iron Oxide (Ci 77491)
what‑it‑does colorant
Iron Oxide - a super common colorant with the color red. 
,
Black Iron Oxide (Ci 77499)
what‑it‑does colorant
CI 77499 or Iron Oxide is a super common colorant with the color black. 
[less]

Highlights

Key Ingredients

Antioxidant: Centellae Extract
what‑it‑does soothing | antioxidant | moisturizer/humectant
Centella Asiatica - or gotu kola as normal people call it  - has been used in folk medicine for hundreds of years. It’s traditionally used to improve small wounds, burns and scratches and it’s also a well known anti-inflammatory agent for eczema.Recently science has taken an interest in Gotu Kola as well and it turns out it really has many active compounds with several benefits. [more]
,
Chamomile Flower Extract
what‑it‑does soothing | antioxidant
Chamomile extract - has great anti-inflammatory and some antioxidant properties. [more]
,
Madecassoside
what‑it‑does antioxidant | soothing
One of the main biologically active components of the famous medicinal plant, Centella Asiatica, aka Gotu Kola. It has pretty well established wound healing, skin soothing and antioxidant activities.There is also a study by La Roche Posay (belongs to L'Oreal) that examined the anti-aging effects of 5% Vitamin C combined with 0. [more]
Cell-communicating ingredient: Adenosine
what‑it‑does cell-communicating ingredient
An important compound in our body that has a vital cell-signalling role. It is wound healing, anti-inflammatory and can help with barrier repair. [more]
Skin brightening: Licorice Extract
what‑it‑does soothing | skin brightening
You might know licorice as a sweet treat from your childhood, but it's actually a legume that grows around the Mediterranean Sea, the Middle East, central and southern Russia. [more]
Soothing: Licorice Extract
what‑it‑does soothing | skin brightening
You might know licorice as a sweet treat from your childhood, but it's actually a legume that grows around the Mediterranean Sea, the Middle East, central and southern Russia. [more]
,
Centellae Extract
what‑it‑does soothing | antioxidant | moisturizer/humectant
Centella Asiatica - or gotu kola as normal people call it  - has been used in folk medicine for hundreds of years. It’s traditionally used to improve small wounds, burns and scratches and it’s also a well known anti-inflammatory agent for eczema.Recently science has taken an interest in Gotu Kola as well and it turns out it really has many active compounds with several benefits. [more]
,
Chamomile Flower Extract
what‑it‑does soothing | antioxidant
Chamomile extract - has great anti-inflammatory and some antioxidant properties. [more]
,
Madecassoside
what‑it‑does antioxidant | soothing
One of the main biologically active components of the famous medicinal plant, Centella Asiatica, aka Gotu Kola. It has pretty well established wound healing, skin soothing and antioxidant activities.There is also a study by La Roche Posay (belongs to L'Oreal) that examined the anti-aging effects of 5% Vitamin C combined with 0. [more]
Sunscreen: Titanium Dioxide
what‑it‑does sunscreen
A physical/inorganic sunscreen with pretty broad spectrum (UVB and UVA II, less good at UVA I) protection and good stability. Might leave some whitish tint on the skin, though. [more]

Show all ingredients by function

Other Ingredients

Abrasive/scrub: Silica
what‑it‑does viscosity controlling | abrasive/scrub
A white powdery thing that can mattify the skin and thicken up cosmetic products. [more]
Colorant: Barium Sulfate
what‑it‑does colorant
,
Yellow Iron Oxide (Ci 77492)
what‑it‑does colorant
CI 77492 or Iron Oxide is a common colorant with the color yellow. 
,
Red Iron Oxide (Ci 77491)
what‑it‑does colorant
Iron Oxide - a super common colorant with the color red. 
,
Black Iron Oxide (Ci 77499)
what‑it‑does colorant
CI 77499 or Iron Oxide is a super common colorant with the color black. 
Emollient: Hydrogenated Polyisobutene
what‑it‑does emollient
A synthetic liquid oil that can replace mineral oil or silicone oils in the cosmetic formulas. There are different grades depending on the molecular weight ranging from very light, volatile, non-residue leaving ones to more substantial, slight residue leaving ones.Apart from leaving the skin soft and smooth (emollient), it' [more]
,
Dicaprylyl Carbonate
what‑it‑does emollient
A clear, colorless, almost odorless oil that spreads nicely and easily and gives a velvet dry skin feel. It is good friends with sunscreen agents and helps to solubilize them.
,
Pentaerythrityl Tetraisostearate
what‑it‑does emollient
A liquid emollient that gives a rich, cushiony skin-feel and unusually high levels of gloss. Often used in lip balms. [more]
,
Diglyceryl Sebacate/​Isopalmitate
what‑it‑does emollient
,
Caprylic /​ Capric Triglyceride
what‑it‑does emollient
A very common emollient that makes your skin feel nice and smooth. Comes from coconut oil and glycerin, it’s light-textured, clear, odorless and non-greasy. [more]
,
Soybean Oil
what‑it‑does emollient
The emollient plant oil coming from the soybean. It is rich in barrier repairing linoleic acid (48-59%) and is generally a good moisturizing oil. [more]
,
Caprylyl Glycols
what‑it‑does moisturizer/humectant | emollient
A handy multi-tasking ingredient that gives the skin a nice, soft feel and also boosts the effectiveness of other preservatives. [more]
,
Glyceryl Caprylate
what‑it‑does emollient | emulsifying
A natural multi-functional ingredient that has emollient and moisturizing properties, can work as a co-emulsifier and has a strong antimicrobial activity. [more]
Emulsifying: Sorbitan Isostearate
what‑it‑does emulsifying
irritancy, com. 0 2
A handy helper ingredient that helps water and oil to mix nicely together.
,
Glyceryl Caprylate
what‑it‑does emollient | emulsifying
A natural multi-functional ingredient that has emollient and moisturizing properties, can work as a co-emulsifier and has a strong antimicrobial activity. [more]
Moisturizer/humectant: Centellae Extract
what‑it‑does soothing | antioxidant | moisturizer/humectant
Centella Asiatica - or gotu kola as normal people call it  - has been used in folk medicine for hundreds of years. It’s traditionally used to improve small wounds, burns and scratches and it’s also a well known anti-inflammatory agent for eczema.Recently science has taken an interest in Gotu Kola as well and it turns out it really has many active compounds with several benefits. [more]
,
Caprylyl Glycols
what‑it‑does moisturizer/humectant | emollient
A handy multi-tasking ingredient that gives the skin a nice, soft feel and also boosts the effectiveness of other preservatives. [more]
Perfuming: Fragrance
what‑it‑does perfuming
The generic term for nice smelling stuff put into cosmetic products so that the end product also smells nice. It is made up of 30 to 50 chemicals on average. [more]
Viscosity controlling: Polyethylene
what‑it‑does viscosity controlling
The common plastic molecule that is used as a white wax to give hardness and slip to the formulas. It used to be used as microbeads as well but was banned in 2015 due to environmental reasons. [more]
,
Ceresin
what‑it‑does viscosity controlling
A hydrocarbon wax produced by the purification of another hydrocarbon wax, ozokerite. Similar to ozokerite, it is also mostly used in stick type products to keep them nice and solid. [more]
,
Vp /​ Hexadecene Copolymer
what‑it‑does viscosity controlling
,
Aluminum Starch Octenyl Succinate
what‑it‑does viscosity controlling
A handy helper ingredient that comes in a white powder form and works as an anti-caking and oil-absorbing agent. It also gives products good spreadability, long lasting and velvet touch characteristics.
,
Silica
what‑it‑does viscosity controlling | abrasive/scrub
A white powdery thing that can mattify the skin and thicken up cosmetic products. [more]
,
Magnesium Myristate
what‑it‑does viscosity controlling

Ingredients explained

Titanium Dioxide - goodie
What-it-does: sunscreen

Titanium Dioxide is one of the two members of the elite sunscreen group called physical sunscreens (or inorganic sunscreens if you’re a science geek and want to be precise).

Traditionally, UV-filters are categorized as either chemical or physical. The big difference is supposed to be that chemical agents absorb UV-light while physical agents reflect it like a bunch of mini umbrellas on top of the skin. While this categorization is easy and logical it turns out it's not true. A recent, 2016 study shows that inorganic sunscreens work mostly by absorption, just like chemical filters, and only a little bit by reflection (they do reflect the light in the visible spectrum, but mostly absorb in the UV spectrum).

Expand to read more

Anyway, it doesn't matter if it reflects or absorbs, Titanium Dioxide is a pretty awesome sunscreen agent for two main reasons: it gives a nice broad spectrum coverage and it's highly stable. Its protection is very good between 290 - 350 nm (UVB and UVA II range), and less good at 350-400 nm (UVA I) range. Regular sized Titanium Dioxide also has a great safety profile, it's non-irritating and is pretty much free from any health concerns (like estrogenic effect worries with some chemical filters).

The disadvantage of Titanium Dioxide is that it's not cosmetically elegant, meaning it's a white, "unspreadable" mess. Sunscreens containing Titanium Dioxide are often hard to spread on the skin and they leave a disturbing whitish tint. The cosmetic industry is, of course, really trying to solve this problem and the best solution so far is using nanoparticles. The itsy-bitsy Nano-sized particles improve both spreadability and reduce the whitish tint a lot, but unfortunately, it also introduces new health concerns. 

The main concern with nanoparticles is that they are so tiny that they are absorbed into the skin more than we want them (ideally sunscreen should remain on the surface of the skin). Once absorbed they might form unwanted complexes with proteins and they might promote the formation of evil free radicals. But do not panic, these are concerns under investigation. A 2009 review article about the safety of nanoparticles summarizes this, "to date, in-vivo and in-vitro studies have not demonstrated percutaneous penetration of nanosized particles in titanium dioxide and zinc oxide sunscreens". The English translation is, so far it looks like sunscreens with nanoparticles do stay on the surface of the skin where they should be.  

All in all, Titanium Dioxide is a famous sunscreen agent and for good reason, it gives broad spectrum UV protection (best at UVB and UVA II), it's highly stable, and it has a good safety profile. It's definitely one of the best UV-filter agents we have today, especially in the US where new-generation Tinosorb filters are not (yet) approved. 

What-it-does: emollient

A synthetic liquid oil that can replace mineral oil or silicone oils in the cosmetic formulas. There are different grades depending on the molecular weight ranging from very light, volatile, non-residue leaving ones to more substantial, slight residue leaving ones.

Apart from leaving the skin soft and smooth (emollient), it's also used as a waterproofing agent in sunscreens or makeup products and as a shine enhancer in lip gloss formulas. 

What-it-does: emollient

A clear, colorless, almost odorless oil that spreads nicely and easily and gives a velvet dry skin feel. It is good friends with sunscreen agents and helps to solubilize them. Also, it makes sunscreens feel lighter and spread easier. 

What-it-does: absorbent/mattifier

Porous spherical microbeads (tiny little balls) that can give an elegant silky texture to the products. They are also used to scatter light to reduce the look of fine lines on the skin, as well as to absorb excess oil and give a matt finish. 

What-it-does: emollient

A liquid emollient derived from isostearic acid that gives a rich, cushiony skin-feel and unusually high levels of gloss. It also has film-forming abilities but without leaving a sticky residue and it aids long-lasting and water-resistant properties. All this makes Pentaerythrityl Tetraisostearate an ideal emollient for long-lasting protective emulsions, like lip balms.

What-it-does: viscosity controlling

Polyethylene is the most common plastic in the world. It is a super versatile polymer (molecule from repeated subunits) and when it comes to cosmetics, it is often referred to as microbeads. Well, it used to be referred to as microbeads, as it was banned in 2015 in the " Microbead-Free Waters Act" due to the small plastic spheres accumulating in the waters and looking like food to fish. Well done by Obama. 

But being versatile means that polyethylene does not only come as scrub particles but also as a white wax. In its wax-form, it is still well, alive and pretty popular. It thickens up water-free formulas, increases hardness and raises the melting point of emulsions and water-less balms. It is particularly common in cleansing balms and stick-type makeup products due to its ability to add body, hardness and slip to these formulas. 

What-it-does: emollient

We don't have description for this ingredient yet.

What-it-does: colorant

We don't have description for this ingredient yet.

What-it-does: emollient

A very common emollient that makes your skin feel nice and smooth. It comes from coconut oil and glycerin, it’s light-textured, clear, odorless and non-greasy. It’s a nice ingredient that just feels good on the skin, and it’s also easy to formulate with. No wonder it’s popular. 

A hydrocarbon wax produced by the purification of another hydrocarbon wax, ozokerite. Similar to ozokerite, it is also mostly used in stick type products to keep them nice and solid.

Also-called: Iron Oxide Yellow | What-it-does: colorant

CI 77492 or Iron Oxide is a common colorant with the pigment yellow.

What-it-does: viscosity controlling

We don't have description for this ingredient yet.

Licorice Extract - superstar
Also-called: Licorice Root | What-it-does: soothing, skin brightening

You might know licorice as a sweet treat from your childhood, but it's actually a legume that grows around the Mediterranean Sea, the Middle East, central and southern Russia. It's sweet and yellow and not only used for licorice all sorts but it's also a skincare superstar thanks to two magic properties:

Nr. 1 magic property is that it has skin-lightening or to say it another way depigmenting properties. The most active part is called glabridin. The topical application (meaning when you put it on your face) of 0.5% glabridin was shown to inhibit UVB caused pigmentation of guinea pigs. Another study even suggested that licorice is more effective than the gold standard skin-lightening agent hydroquinone. All in all, licorice is considered to be one of the safest skin lightening agents with the fewest side effects.

Expand to read more

There is just one catch regarding glabridin and licorice: the amount of glabridin in commercial licorice extracts can vary a lot. We have seen extracts with only 4% glabridin as well as 40% glabridin. The latter one is a very-very expensive ingredient, so if you are after the depigmenting properties try to choose a product that boasts its high-quality licorice extract. 

Nr. 2 magic property is that licorice is a potent anti-inflammatory. Glabridin has also some soothing properties but the main active anti-inflammatory component is glycyrrhizin. It’s used to treat several skin diseases that are connected to inflammation including atopic dermatitis, rosacea or eczema. 

Oh, and one more thing: glabridin seems to be also an antioxidant, which is just one more reason to be happy about licorice root extract on an ingredient list. 

Bottom line: Licorice is a great skincare ingredient with significant depigmenting, anti-inflammatory and even some antioxidant properties. Be happy if it's on the ingredient list. :)

Soybean Oil - goodie
Also-called: Soybean Oil | What-it-does: emollient

The emollient plant oil coming from the soybean. It is considered to be a nice, cost-effective base oil with moisturizing properties. As for its fatty acid profile, it contains 48-59% barrier-repairing linoleic acid, 17-30% nourishing oleic acid and also some (4.5-11%) potentially anti-inflammatory linolenic acid

Also-called: Gotu Kola, Tiger Grass | What-it-does: soothing, antioxidant, moisturizer/humectant

Centella Asiatica - or gotu kola as normal people call it  - has been used in folk medicine for hundreds of years. It’s traditionally used to improve small wounds, burns and scratches and it’s also a well known anti-inflammatory agent for eczema.

Recently science has taken an interest in Gotu Kola as well and it turns out it really has many active compounds with several benefits. Just for hard-core geeks, the main biologically active compounds are pentacyclic triterpenoid saponins called asiaticoside, madecassoside, asiatic and madecassic acid (also called centellosides).

Expand to read more

One of the biological activities of the centellosides is to be able to stimulate GAGs  (glycosaminoglycans - polysaccharides that are part of the liquidy stuff between our skin cells), and especially hyaluronic acid synthesis in our skin. This is probably one of the reasons why Centella Asiatica Extract has nice skin moisturizing properties that was confirmed by a 25 people, four weeks study along with Centella's anti-inflammatory effects.

Madecassoside can also help in burn wound healing through increasing antioxidant activity and enhancing collagen synthesis. Asiaticoside was shown to increase antioxidant levels on rats skin when applied at 0.2%. 

Centella Asiatica also often shows up in products that try to treat cellulite or striae. Of course, it cannot make a miracle but it might have some effect via regulating microcirculation and normalizing the metabolism in the cells of connective tissues. 

Bottom line: Gotu Kola is a great plant ingredient with proven wound healing, anti-inflammatory, and antioxidant properties. Nice to spot on any ingredient list.  

Also-called: German Chamomile Flower Extract | What-it-does: soothing, antioxidant

Chamomile probably needs no introduction as it's one of the most widely used medicinal herbs. You probably drink it regularly as a nice, calming cup of tea and it's also a regular on skincare ingredient lists.

Cosmetic companies use it mainly for its anti-inflammatory properties. It contains the terpenoids chamazulene and bisabolol both of which show great anti-inflammatory action in animal studies. On top of that chamomile also has some antioxidant activity (thanks to some other active ingredients called matricine, apigenin and luteolin).  

Expand to read more

Though chamomile is usually a goodie for the skin, it's also not uncommon to have an allergic reaction to it. 

A handy helper ingredient that comes in a white powder form and works as an anti-caking and oil-absorbing agent. It also gives products good spreadability, long lasting and velvet touch characteristics. It is popular both in skincare and makeup products.

This ingredient name is not according to the INCI-standard. :( What, why?!

What-it-does: emulsifying | Irritancy: 0 | Comedogenicity: 2

A handy helper ingredient that helps water and oil to mix nicely together.  

A white powdery thing that's the major component of glass and sand. In cosmetics, it’s often in products that are supposed to keep your skin matte as it has great oil-absorbing abilities. It’s also used as a helper ingredient to thicken up products or suspend insoluble particles. 

It’s a handy multi-tasking ingredient that gives the skin a nice, soft feel. At the same time, it also boosts the effectiveness of other preservatives, such as the nowadays super commonly used phenoxyethanol

The blend of these two (caprylyl glycol + phenoxyethanol) is called Optiphen, which not only helps to keep your cosmetics free from nasty things for a long time but also gives a good feel to the finished product. It's a popular duo.

What-it-does: emollient, emulsifying

A 100% plant derived, natural (Ecocert approved) multi-functional ingredient that has emollient and moisturizing properties, can work as a co-emulsifier (meaning that next to other emulsifiers it can help water and oil to mix)  and even more importantly has a strong antimicrobial activity

Thanks to this last thing, it allows a lower percentage of traditional preservative or it might even be able to completely replace them. 

Adenosine - goodie

Adenosine is an important little compound in our body that has a vital cell-signalling role. Research on smearing it on our face is also promising and shows so far a couple of things:

  • It can help with wound healing
  • It’s a good anti-inflammatory agent
  • It might even help with skin’s own collagen production and improve skin firmness and elasticity
  • It helps with barrier repair and protection
  • It might be even useful for the hair helping with hair thickness and hair growth
What-it-does: viscosity controlling

We don't have description for this ingredient yet.

Madecassoside - goodie
What-it-does: antioxidant, soothing

One of the main biologically active components of the famous medicinal plant, Centella Asiatica, aka Gotu Kola. It has pretty well established wound healing, skin soothing and antioxidant activities.

There is also a study by La Roche Posay (belongs to L'Oreal) that examined the anti-aging effects of 5% Vitamin C combined with 0.1% Madecassoside. They mention that " Madecassoside is known to induce collagen expression
and ⁄ or to modulate inflammatory mediators thus might  prevent and correct some signs of aging.
" The surprisingly long, 6-month study observed "significant improvement of the clinical score for deep and superficial wrinkles, suppleness, firmness, roughness, and skin hydration", but Vitamin C in itself is already an anti-aging superstar, so it is hard to know how much Madecassoside did. 

Expand to read more

A clear, light yellow liquid that is used to coat pigments (such as inorganic sunscreen agents or colorants) in cosmetic products.  The coating helps to stabilize pigments in the formulas and also helps them to spread easily and evenly on the skin. 

Fragrance - icky
Also-called: Fragrance, Parfum | What-it-does: perfuming

Exactly what it sounds: nice smelling stuff put into cosmetic products so that the end product also smells nice. Fragrance in the US and parfum in the EU is a generic term on the ingredient list that is made up of 30 to 50 chemicals on average (but it can have as much as 200 components!). 

If you are someone who likes to know what you put on your face than fragrance is not your best friend - no way to know what’s really in it.  

Expand to read more

Also, if your skin is sensitive, fragrance is again not your best friend. It’s the number one cause of contact allergy to cosmetics. It’s definitely a smart thing to avoid with sensitive skin (and fragrance of any type - natural is just as allergic as synthetic, if not worse!). 

Also-called: CI 77019

A super versatile and common mineral powder that comes in different particle sizes. It is a multi-tasker used to improve skin feel, increase product slip, give the product some light-reflecting properties, enhance skin adhesion or serve as an anti-caking agent. Popular both in makeup and in skin care products. 

Also-called: Iron Oxide Red | What-it-does: colorant

CI 77491 or Iron Oxide is a super common colorant  with the color red. 

Also-called: Iron Oxide Black | What-it-does: colorant

CI 77499 or Iron Oxide is a super common colorant with the color black. 

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