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KingCurls Elite Moisture Shampoo

Elite Moisture Shampoo

Shampoo for curly hair with natural coconut oil to "hydrate + nourish + purify" your hair.
Uploaded by: awpr on

KingCurls Elite Moisture Shampoo
Ingredients explained

Also-called: Water | What-it-does: solvent

Good old water, aka H2O. The most common skincare ingredient of all. You can usually find it right in the very first spot of the ingredient list, meaning it’s the biggest thing out of all the stuff that makes up the product. 

It’s mainly a solvent for ingredients that do not like to dissolve in oils but rather in water. 

Also-called: Aloe Vera | What-it-does: soothing, moisturizer/humectant

Aloe Vera is one of today’s magic plants. It does have some very nice properties indeed, though famous dermatologist Leslie Baumann warns us in her book that most of the evidence is anecdotal and the plant might be a bit overhyped.

What research does confirm about Aloe is that it’s a great moisturizer and has several anti-inflammatory (among others contains salicylates, polysaccharides, magnesium lactate and C-glucosyl chromone) as well as some antibacterial components. It also helps wound healing and skin regeneration in general. All in all definitely a goodie. 

What-it-does: surfactant/cleansing

Super common ingredient in all kinds of cleansing products: face and body washes, shampoos and foam baths. 

Number one reason for its popularity has to do with bubbles. Everyone loves bubbles. And cocamidopropyl betaine is great at stabilizing them. 

What-it-does: surfactant/cleansing

A versatile and biodegradable cleansing agent with high cleaning power and strong foaming properties. Unfortunately, these two properties for a surfactant usually mean that it is harsh on the skin, which is the case here as well. 

What-it-does: surfactant/cleansing

A secondary cleansing agent (co-surfactant) that's a good aid next to other (anionic) cleansing agents. It improves foam, the mildness of the formula and builds viscosity, pretty much all the things co-surfactants are used for.

A so-called diester created from two stearic acid molecules and an ethylene glycol molecule. Its main thing is being an opacifier and pearling agent in cleansing products making them white and glossy. It can also give body to creams and emulsions.

What-it-does: emulsifying, surfactant/cleansing | Irritancy: 4 | Comedogenicity: 5

We don't have description for this ingredient yet.

What-it-does: viscosity controlling

A cellulose derived polymer (a big molecule that consists of many parts) that can help to thicken up products, form a nice film on the skin or hair and is considered to be an excellent hair conditioner.

Also-called: Fragrance, Parfum;Parfum/Fragrance | What-it-does: perfuming

Exactly what it sounds: nice smelling stuff put into cosmetic products so that the end product also smells nice. Fragrance in the US and parfum in the EU is a generic term on the ingredient list that is made up of 30 to 50 chemicals on average (but it can have as much as 200 components!). 

If you are someone who likes to know what you put on your face then fragrance is not your best friend - there's no way to know what’s really in it.  

We don't have description for this ingredient yet.

We don't have description for this ingredient yet.

It’s a handy multi-tasking ingredient that gives the skin a nice, soft feel. At the same time, it also boosts the effectiveness of other preservatives, such as the nowadays super commonly used phenoxyethanol

The blend of these two (caprylyl glycol + phenoxyethanol) is called Optiphen, which not only helps to keep your cosmetics free from nasty things for a long time but also gives a good feel to the finished product. It's a popular duo.

What-it-does: preservative

It’s pretty much the current IT-preservative. It’s safe and gentle, but even more importantly, it’s not a feared-by-everyone-mostly-without-scientific-reason paraben.

It’s not something new: it was introduced around 1950 and today it can be used up to 1% worldwide. It can be found in nature - in green tea - but the version used in cosmetics is synthetic. 

We don't have description for this ingredient yet.

Also-called: Mango Seed Oil, Mango Seed Butter;Mangifera Indica Seed Oil | What-it-does: emollient

The soft solid, off-white to ivory butter or oil coming from the kernel (the seed inside of the seed) of the Mango. Similar to many other plant oils, it's a great moisturizing and nourishing emollient oil. It has medium spreadability and gives skin a creamy-dry feel. 

It's loaded with a bunch of good-for-the-skin stuff: it contains almost all of the essential amino acids, has several antioxidant phenolic compounds (including famous antioxidant ferulic acid) and is a rich source of nourishing fatty acids (like stearic and oleic acid).

Also-called: Coconut Oil | What-it-does: emollient, perfuming | Irritancy: 0 | Comedogenicity: 4

There is definitely some craze going on for coconut oil both in the healthy eating space (often claimed to be the healthiest oil to cook with but this is a topic for another site) and in the skin and hair care space. 

We will talk here about the latter two and see why we might want to smear it all over ourselves. Chemically speaking, coconut oil has a unique fatty acid profile. Unlike many plant oils that mostly contain unsaturated fatty acids (fatty acids with double bonds and kinky structure such as linoleic or oleic), coconut oil is mostly saturated (fatty acids with single bonds only) and its most important fatty acid is Lauric Acid (about 50%).  Saturated fatty acids have a linear structure that can stack nice and tight and hence they are normally solid at room temperature. Coconut oil melts around 25 °C so it is solid in the tub but melts on contact with the skin. 

Vitamin E - goodie
Also-called: Tocopherol | What-it-does: antioxidant | Irritancy: 0-3 | Comedogenicity: 0-3
  • Primary fat-soluble antioxidant in our skin
  • Significant photoprotection against UVB rays
  • Vit C + Vit E work in synergy and provide great photoprotection
  • Has emollient properties
  • Easy to formulate, stable and relatively inexpensive
Read all the geeky details about Tocopherol here >>

Panthenol - goodie
Also-called: Pro-Vitamin B5 | What-it-does: soothing, moisturizer/humectant | Irritancy: 0 | Comedogenicity: 0

An easy-to-formulate, commonly used, nice to have ingredient that’s also called pro-vitamin B5. As you might guess from the “pro” part, it’s a precursor to vitamin B5 (whose fancy name is pantothenic acid). 

Its main job in skincare products is to moisturise the skin. It’s a humectant meaning that it can help the skin to attract water and then hold onto it. There is also research showing that panthenol can help our skin to produce more lovely lipids that are important for a strong and healthy skin barrier. 

You may also want to take a look at...

what‑it‑does solvent
Normal (well kind of - it's purified and deionized) water. Usually the main solvent in cosmetic products. [more]
what‑it‑does soothing | moisturizer/humectant
The famous aloe vera. A great moisturizer and anti-inflammatory ingredient that also helps wound healing and skin regeneration. [more]
what‑it‑does surfactant/cleansing
Super common ingredient in all kinds of cleansing products: face and body washes, shampoos and foam baths. Number one reason for its popularity has to do with bubbles. [more]
what‑it‑does surfactant/cleansing
A versatile and biodegradable cleansing agent with high cleaning power and strong foaming properties. Unfortunately, these two properties for a surfactant usually mean that it is harsh on the skin, which is the case here as well. 
what‑it‑does surfactant/cleansing
A secondary cleansing agent (co-surfactant) that's a good aid next to other (anionic) cleansing agents. It improves foam, the mildness of the formula and builds viscosity, pretty much all the things co-surfactants are used for. [more]
what‑it‑does emollient | emulsifying | viscosity controlling
A so-called diester created from two stearic acid molecules and an ethylene glycol molecule. Its main thing is being an opacifier and pearling agent in cleansing products making them white and glossy. [more]
what‑it‑does emulsifying | surfactant/cleansing
irritancy, com. 4, 5
what‑it‑does viscosity controlling
A cellulose derived polymer that can help to thicken up products, form a nice film on the skin or hair and is considered to be an excellent hair conditioner.
what‑it‑does perfuming
The generic term for nice smelling stuff put into cosmetic products so that the end product also smells nice. It is made up of 30 to 50 chemicals on average. [more]
what‑it‑does moisturizer/humectant | solvent
what‑it‑does emollient | viscosity controlling
what‑it‑does moisturizer/humectant | emollient
A handy multi-tasking ingredient that gives the skin a nice, soft feel and also boosts the effectiveness of other preservatives. [more]
what‑it‑does preservative
Pretty much the current IT-preservative. It’s safe and gentle, and can be used up to 1% worldwide. [more]
what‑it‑does emollient
The oil or butter coming from the kernel of the Mango. It's a great moisturizing and nourishing emollient oil that's loaded with skin goodies like essential amino acids, antioxidant phenolic compounds, and fatty acids. [more]
what‑it‑does emollient | perfuming
irritancy, com. 0, 4
There is definitely some craze going on for coconut oil both in the healthy eating space (often claimed to be the healthiest oil to cook with but this is a topic for another site) and in the skin and hair care space. We will talk here about the latter two and see why we might want to smear it all over ourselves. [more]
what‑it‑does antioxidant
irritancy, com. 0-3, 0-3
Pure Vitamin E. Great antioxidant that gives significant photoprotection against UVB rays. Works in synergy with Vitamin C. [more]
what‑it‑does soothing | moisturizer/humectant
irritancy, com. 0, 0
Pro-Vitamin B5 is a goodie that moisturises the skin, has anti-inflammatory, skin protecting and wound healing properties. [more]