Ingredients overview
Highlights
Key Ingredients
Skim through
Dewytree Strawberry Honey Jam Peel Off Nose PackIngredients explained
Good old water, aka H2O. The most common skincare ingredient of all. You can usually find it right in the very first spot of the ingredient list, meaning it’s the biggest thing out of all the stuff that makes up the product.
It’s mainly a solvent for ingredients that do not like to dissolve in oils but rather in water.
Once inside the skin, it hydrates, but not from the outside - putting pure water on the skin (hello long baths!) is drying.
One more thing: the water used in cosmetics is purified and deionized (it means that almost all of the mineral ions inside it is removed). Like this, the products can stay more stable over time.
Simply alcohol refers to ethanol and it's a pretty controversial ingredient. It has many instant benefits: it's a great solvent, penetration enhancer, creates cosmetically elegant, light formulas, great astringent and antimicrobial. No wonder it's popular in toners and oily skin formulas.
The downside is that it can be very drying if it's in the first few ingredients on an ingredient list.
Some experts even think that regular exposure to alcohol damages skin barrier and causes inflammation though it's a debated opinion. If you wanna know more, we wrote a more detailed explanation about what's the deal with alcohol in skincare products at alcohol denat. (it's also alcohol, but with some additives to make sure no one drinks it).
We don't have description for this ingredient yet.
- A natural moisturizer that’s also in our skin
- A super common, safe, effective and cheap molecule used for more than 50 years
- Not only a simple moisturizer but knows much more: keeps the skin lipids between our skin cells in a healthy (liquid crystal) state, protects against irritation, helps to restore barrier
- Effective from as low as 3% with even more benefits for dry skin at higher concentrations up to 20-40%
- High-glycerin moisturizers are awesome for treating severely dry skin
These three letters stand for Poly Vinyl Pyrollidone, a big molecule created from repeated units of Vinyl Pyrrolidone, aka VP. Its main thing is being an important film former. It was the first synthetic polymer introduced as a hair fixative in the 1950s instead of insect-derived Shellac.
So PVP likes to attach itself to surfaces such as the hair and the skin and forms a nice, thin, even film there. The film is useful for holding a hairstyle or extending the wear of color cosmetics and sunscreens. The disadvantage of PVP is that the film is a bit brittle and that PVP loves water (hygroscopic) that tends to destroy the film. This is the reason why hair styled with a PVP based product loses its style in high humidity. To fix this problem, there are now several versions of VP containing film formers that are less sensitive to humidity, for example, the molecule called VP/VA Copolymer.
When it comes to oil-absorbing clay masks, bentonite will probably be one of the first ingredients on the INCI list. Technically bentonite clay is mostly montmorillonite + something else, and thanks to the something else bit, bentonite comes in different types and colors.
The color depends on the mineral content of the clay: white bentonite is rich in boron and fluoride, yellow is rich in manganese and zinc, green is rich in copper, zinc, and manganese and the pink clay is rich in boron.
No matter the color, bentonite is excellent at absorbing things: it can suck up the sebum and gunk from the skin and make it instantly smooth and matte. Not only that, but bentonite has a negative ionic charge and thus can attract things with a positive charge. Things with a positive charge include bad bacteria and toxins and bentonite clay masks can help to clear those out of the skin and pores (btw, bentonite is edible and has the same detoxifying effect internally).
Thanks to bentonite's effect against bad bacteria and pathogens, there is also some research showing that bentonite can help to calm skin infections, soothe skin allergies and might work for skin conditions like psoriasis and eczema.
On the other hand, the downside of bentonite being such a good absorbent is that it can suck up more than the excess sebum and used too often, it can easily dry out the skin. So use it for good measure, and never forget to moisturize afterwards.
Butylene glycol, or let’s just call it BG, is a multi-tasking colorless, syrupy liquid. It’s a great pick for creating a nice feeling product.
BG’s main job is usually to be a solvent for the other ingredients. Other tasks include helping the product to absorb faster and deeper into the skin (penetration enhancer), making the product spread nicely over the skin (slip agent), and attracting water (humectant) into the skin.
It’s an ingredient whose safety hasn’t been questioned so far by anyone (at least not that we know about). BG is approved by Ecocert and is also used enthusiastically in natural products. BTW, it’s also a food additive.
A castor oil derived, white, lard-like helper ingredient that is used as a solubilizer to put fragrances (those are oil loving things) into water-based products such as toners.
It's one of the most commonly used thickeners and emulsion stabilizers. If the product is too runny, a little xanthan gum will make it more gel-like. Used alone, it can make the formula sticky and it is a good team player so it is usually combined with other thickeners and so-called rheology modifiers (helper ingredients that adjust the flow and thus the feel of the formula). The typical use level of Xantha Gum is below 1%, it is usually in the 0.1-0.5% range.
Btw, Xanthan gum is all natural, a chain of sugar molecules (polysaccharide) produced from individual sugar molecules (glucose and sucrose) via fermentation. It’s approved by Ecocert and also used in the food industry (E415).
Officially, CosIng (the official EU ingredient database) lists Aluminum Hydroxide 's functions as opacifying (making the product white and non-transparent), as well as emollient and skin protectant.
However, with a little bit of digging, it turns out Aluminum Hyroxide often moonlights as a protective coating for UV filter superstar Titanium Dioxide. Specifically, it protects our skin from the harmful effects of nasty Reactive Oxygen Species (free radicals derived from oxygen such as Superoxide and Hydrogen Peroxide) generated when Titanium Dioxide is exposed to UV light. Btw, chlorine in swimming pool water depletes this protective coating, so one more reason to reapply your sunscreen after a dip in the pool on holiday.
Other than that, Aluminum Hydroxide also often shows up in composite pigment technologies where it is used the other way around (as the base material and not as the coating material) and helps to achieve higher color coverage with less pigment.
We don't have description for this ingredient yet.
A really multi-functional helper ingredient that can do several things in a skincare product: it can bring a soft and pleasant feel to the formula, it can act as a humectant and emollient, it can be a solvent for some other ingredients (for example it can help to stabilize perfumes in watery products) and it can also help to disperse pigments more evenly in makeup products. And that is still not all: it can also boost the antimicrobial activity of preservatives.
When it comes to grape and skincare, the seed extract and the seed oil steals most of the show. The reason for that is that the seed contains the majority of the skin goodies, the antioxidant superstar polyphenols.
The fruit also contains some, but it's less potent. However - according to manufacturer info - the fruit extract is not only an antioxidant, but it's also a soothing, moisturizing and nourishing agent.
We don't have description for this ingredient yet.
Usually, a glycerin or glycol based extract of honey that has similar properties to pure honey, i.e. moisturizing, soothing and antibacterial magic properties.
If you wanna know more about honey in cosmetics, we have a shiny explanation here >>
We don't have description for this ingredient yet.
A goodie fruit extract coming from the lovely pineapple. It contains a bunch of good-for-the-skin stuff: bromelain and fruit acids have mild exfoliant properties, and fruit sugars and amino acids give the pineapple fruit nice moisturizing and soothing properties.
There is also a pineapple extract called pineapple ceramide on the market that's claimed to be loaded with a glucose linked ceramide derivative called glucoceramide. According to the manufacturer, glucoceramide is not only a skin moisturizer but it also helps to lighten the skin and make it more smooth.
We don't have description for this ingredient yet.
Super common little helper ingredient that helps products to remain nice and stable for a longer time. It does so by neutralizing the metal ions in the formula (that usually get into there from water) that would otherwise cause some not so nice changes.
It is typically used in tiny amounts, around 0.1% or less.
A little helper ingredient that works as a preservative. It works against bacteria and some species of fungi and yeast. It's often combined with IT-preservative, phenoxyethanol.
It’s pretty much the current IT-preservative. It’s safe and gentle, but even more importantly, it’s not a feared-by-everyone-mostly-without-scientific-reason paraben.
It’s not something new: it was introduced around 1950 and today it can be used up to 1% worldwide. It can be found in nature - in green tea - but the version used in cosmetics is synthetic.
Other than having a good safety profile and being quite gentle to the skin it has some other advantages too. It can be used in many types of formulations as it has great thermal stability (can be heated up to 85°C) and works on a wide range of pH levels (ph 3-10).
It’s often used together with ethylhexylglycerin as it nicely improves the preservative activity of phenoxyethanol.
We don't have description for this ingredient yet.
Red Iron Oxide is the super common pigment that gives the familiar, "rust" red color. It is also the one that gives the pink tones in your foundation. Chemically speaking, it is iron III oxide (Fe2O3).
Exactly what it sounds: nice smelling stuff put into cosmetic products so that the end product also smells nice. Fragrance in the US and parfum in the EU is a generic term on the ingredient list that is made up of 30 to 50 chemicals on average (but it can have as much as 200 components!).
If you are someone who likes to know what you put on your face then fragrance is not your best friend - there's no way to know what’s really in it.
Also, if your skin is sensitive, fragrance is again not your best friend. It’s the number one cause of contact allergy to cosmetics. It’s definitely a smart thing to avoid with sensitive skin (and fragrance of any type - natural is just as allergic as synthetic, if not worse!).
You may also want to take a look at...
| what‑it‑does | solvent |
| what‑it‑does | antimicrobial/antibacterial | solvent | viscosity controlling |
| what‑it‑does | viscosity controlling |
| what‑it‑does | skin-identical ingredient | moisturizer/humectant |
| irritancy, com. | 0, 0 |
| what‑it‑does | viscosity controlling |
| irritancy, com. | 0, 0 |
| what‑it‑does | viscosity controlling |
| irritancy, com. | 0, 0 |
| what‑it‑does | moisturizer/humectant | solvent |
| irritancy, com. | 0, 1 |
| what‑it‑does | emulsifying | surfactant/cleansing |
| what‑it‑does | viscosity controlling |
| what‑it‑does | emollient | moisturizer/humectant | viscosity controlling |
| what‑it‑does | solvent |
| what‑it‑does | soothing | antioxidant | moisturizer/humectant |
| what‑it‑does | surfactant/cleansing | moisturizer/humectant |
| what‑it‑does | moisturizer/humectant |
| what‑it‑does | soothing | moisturizer/humectant |
| what‑it‑does | emollient |
| what‑it‑does | chelating |
| what‑it‑does | preservative | antimicrobial/antibacterial |
| what‑it‑does | preservative |
| what‑it‑does | colorant |
| irritancy, com. | 0, 3 |
| what‑it‑does | colorant |
| irritancy, com. | 0, 0 |
| what‑it‑does | perfuming |