Keratin Mask
Ingredients overview
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Brave new hair Keratin MaskIngredients explained
Good old water, aka H2O. The most common skincare ingredient of all. You can usually find it right in the very first spot of the ingredient list, meaning it’s the biggest thing out of all the stuff that makes up the product.
It’s mainly a solvent for ingredients that do not like to dissolve in oils but rather in water.
Once inside the skin, it hydrates, but not from the outside - putting pure water on the skin (hello long baths!) is drying.
One more thing: the water used in cosmetics is purified and deionized (it means that almost all of the mineral ions inside it is removed). Like this, the products can stay more stable over time.
We don't have description for this ingredient yet.
We don't have description for this ingredient yet.
A so-called fatty (the good, non-drying kind of) alcohol that does all kinds of things in a skincare product: it makes your skin feel smooth and nice (emollient), helps to thicken up products and also helps water and oil to blend (emulsifier). Can be derived from coconut or palm kernel oil.
A handy multi-tasker, white to light yellowish oil-loving wax that works very well in oil-in-water emulsions. It makes your skin feel nice and smooth (emollient), stabilizes oil-water mixes and gives body to them.
Oh, and one more thing: it's a so-called fatty alcohol - the good, emollient type of alcohol that is non-drying and non-irritating. It is often mixed with fellow fatty alcohol, Cetyl Alcohol, and the mixture is called Cetearyl Alcohol in the ingredient list.
- It’s the second most researched AHA after glycolic acid
- It gently lifts off dead skin cells to reveal newer, fresher, smoother skin
- It also has amazing skin hydrating properties
- In higher concentration (10% and up) it improves skin firmness, thickness and wrinkles
- Choose a product where you know the concentration and pH value because these two greatly influence effectiveness
- Don’t forget to use your sunscreen (in any case but especially so next to an AHA product)
We don't have description for this ingredient yet.
We don't have description for this ingredient yet.
- A natural moisturizer that’s also in our skin
- A super common, safe, effective and cheap molecule used for more than 50 years
- Not only a simple moisturizer but knows much more: keeps the skin lipids between our skin cells in a healthy (liquid crystal) state, protects against irritation, helps to restore barrier
- Effective from as low as 3% with even more benefits for dry skin at higher concentrations up to 20-40%
- High-glycerin moisturizers are awesome for treating severely dry skin
We don't have description for this ingredient yet.
A corn-derived, white to yellowish, floury powder that works as a handy helper ingredient to create nice feeling emulsions.
It gives a generally pleasant skin feel, has some mattifying effect (though rice starch is better at that), it reduces greasiness and tackiness and helps the formula to spread easily without whitening or shininess.
We don't have description for this ingredient yet.
We don't have description for this ingredient yet.
A helper ingredient that helps to make the products stay nice longer, aka preservative. It works mainly against fungi.
It’s pH dependent and works best at acidic pH levels (3-5). It’s not strong enough to be used in itself so it’s always combined with something else, often with potassium sorbate.
It's one of those things that help your cosmetics not to go wrong too soon, aka a preservative. It’s not a strong one and doesn’t really work against bacteria, but more against mold and yeast. To do that it has to break down to its active form, sorbic acid. For that to happen, there has to be water in the product and the right pH value (pH 3-4).
But even if everything is right, it’s not enough on its own. If you see potassium sorbate you should see some other preservative next to it too.
BTW, it’s also a food preservative and even has an E number, E202.
A green-yellowish oil coming from cool places like Tahiti, Bora Bora, and the island of Polynesia. Similar to other more common plant oils, it's loaded with nourishing and moisturizing fatty acids (oleic acid: 30-55%, linoleic acid: 15-45%, palmitic acid: 5-20% and stearic acid: 5-25%).
The special thing about Tamanu oil, though, is that it contains the totally unique fatty acid called calophyllic acid that is suspected to give the oil its amazing healing and regenerative properties. The traditional uses of Tamanu oil range from using it for all kinds of rheumatism (inflammation in joints) to burns, wounds, skin rashes, and chapped lips and modern studies do confirm the wisdom of the old Polynesians. In fact, the wound healing properties of Tamanu oil is so strong that it produces visible improvements even for old (older than 1 year) scars during a 6-9 week period.
Other than that, according to manufacturer info, Calophyllum Inophyllum Oil also has significant SPF boosting and antioxidant properties. This latter one is probably due to its significant vitamin E content with delta-tocotrienol (236mg/kg) being the main form in the oil.
Overall, Tamanu seems to be an amazing oil for skin that is in need of some regeneration and protection.
Baobab is a really big, iconic tree native to Africa (here is a nice image of it). It's the largest succulent plant in the world and almost all parts of it have traditional medicinal uses in Africa.
The seed oil, similar to other plant oils, is loaded with things that are good-for-the-skin: it contains skin regenerating vitamin A, antioxidant vitamin E, and vitamin D3 that helps with calcium absorption. It's rich in nourishing fatty acids oleic (30-40%), linoleic (24-34%) and palmitic (18-30%).
Its moisturizing benefits are impressive, it absorbed into the skin quickly and might even improve skin elasticity. A great oil for drier skin types and excellent for eczema and psoriasis.
Exactly what it sounds: nice smelling stuff put into cosmetic products so that the end product also smells nice. Fragrance in the US and parfum in the EU is a generic term on the ingredient list that is made up of 30 to 50 chemicals on average (but it can have as much as 200 components!).
If you are someone who likes to know what you put on your face then fragrance is not your best friend - there's no way to know what’s really in it.
Also, if your skin is sensitive, fragrance is again not your best friend. It’s the number one cause of contact allergy to cosmetics. It’s definitely a smart thing to avoid with sensitive skin (and fragrance of any type - natural is just as allergic as synthetic, if not worse!).
An antimicrobial preservative that helps your products not to go wrong too quickly. It works especially well against bacteria, specifically gram-negative species, yeast, and mold.
Somewhat controversial, it belongs to an infamous family of formaldehyde-releasers. That is, it slowly breaks down to form formaldehyde when it is added to a formula. We have written more about formaldehyde-releasing preservatives and the concerns around them at Dmdm Hydantoin, but do not get too scared, those are more theories than proven facts.
As for Diazolidinyl Urea itself, a study from 1990 writes that at concentrations up to 0.4%, it was a mild cumulative skin irritant, but the CIR (Cosmetic Ingredient Review) reviewed it in 2006 and found that, in concentrations of <0.5%, it is safe as used, as the amount of formaldehyde released will be smaller than the recommended limit (of less than 0.2%).
All in all, it is up to your personal decision and skin sensitivity.
It's one of those things that help your cosmetics not to go wrong too soon, aka a preservative. Its strong point is being effective against yeasts and molds, and as a nice bonus seems to be non-comedogenic as well.
It is safe in concentrations of less than 0.1% but is acutely toxic when inhaled, so it's not the proper preservative choice for aerosol formulas like hairsprays. Used at 0.1%, Iodopropynyl Butylcarbamate has an extremely low rate of skin-irritation when applied directly for 24 hours (around 0.1% of 4,883 participants) and after 48 hours that figure was 0.5%, so it counts as mild and safe unless your skin is super-duper sensitive.
A common fragrance ingredient that has a sweet, vanilla, nutty scent. When diluted it smells like freshly-mown hay.
It’s one of the “EU 26 fragrances” that has to be labelled separately (and cannot be simply included in the term “fragrance/perfume” on the label) because of allergen potential. Best to avoid if your skin is sensitive.
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what‑it‑does | solvent |
what‑it‑does | emulsifying |
what‑it‑does | emollient | viscosity controlling |
irritancy, com. | 2, 2 |
what‑it‑does | emollient | viscosity controlling | emulsifying | surfactant/cleansing |
irritancy, com. | 2, 2 |
what‑it‑does | exfoliant | moisturizer/humectant | buffering |
what‑it‑does | moisturizer/humectant |
what‑it‑does | skin-identical ingredient | moisturizer/humectant |
irritancy, com. | 0, 0 |
what‑it‑does | viscosity controlling | abrasive/scrub |
what‑it‑does | viscosity controlling |
what‑it‑does | preservative |
what‑it‑does | preservative |
what‑it‑does | antioxidant | emollient | antimicrobial/antibacterial |
what‑it‑does | emollient |
what‑it‑does | perfuming |
what‑it‑does | preservative |
what‑it‑does | preservative |
what‑it‑does | perfuming |