Ingredients

what‑it‑does

antioxidant | skin brightening | buffering

Pure Vitamin C. A skincare superstar that is clinically proven to boost collagen production (in 5-20% concentration), fade hyperpigmentation and boost UV protection under sunscreen. Also, it's extremely unstable and hard to formulate. [more]

what‑it‑does

antioxidant

what‑it‑does

solvent

Normal (well kind of - it's purified and deionized) water. Usually the main solvent in cosmetic products. [more]

what‑it‑does	antioxidant
irritancy, com.	0, 0

A form of vitamin E that works as an antioxidant. Compared to the pure form it's more stable, has longer shelf life, but it's also more poorly absorbed by the skin. [more]

what‑it‑does

soothing | moisturizer/humectant

The salt form of one of the main anti-inflammatory ingredients in the licorice plant, monoammonium glycyrrhizinate. It’s a yellowish powder with a nice sweet smell.  It’s used mainly for its soothing and anti-inflammatory properties, but according to manufacturer info, it’s also sebum regulating so it' [more]

what‑it‑does

preservative | antimicrobial/antibacterial

what‑it‑does	solvent | moisturizer/humectant | perfuming
irritancy, com.	0, 0

A nice odorless liquid used mainly as a superior solubilizer and efficacy booster for cosmetic active ingredients such as vitamin C or benzoyl peroxide. [more]

what‑it‑does	moisturizer/humectant | solvent
irritancy, com.	0, 1

An often used glycol that works as a solvent, humectant, penetration enhancer and also gives a good slip to the products. [more]

what‑it‑does

chelating

Super common little helper ingredient that helps products to remain nice and stable for a longer time. It does so by neutralizing the metal ions in the formula (that usually get into there from water) that would otherwise cause some not so nice changes. [more]

what‑it‑does

viscosity controlling

A common helper ingredient that stabilizes emulsions and helps to thicken up products. [more]

what‑it‑does

perfuming

The generic term for nice smelling stuff put into cosmetic products so that the end product also smells nice. It is made up of 30 to 50 chemicals on average. [more]

what‑it‑does

perfuming

what‑it‑does

perfuming

A common fragrance ingredient that smells like lemon. [more]

what‑it‑does

perfuming

A common fragrance ingredient that smells like rose and can be found in rose oil. [more]

what‑it‑does

perfuming

A super common fragrance ingredient that can be found among others in lavender, ylang-ylang, bergamot or jasmine. The downside of it is that it oxidises on air exposure and might become allergenic. [more]

what‑it‑does

perfuming

A common fragrance ingredient with a nice rose-like smell. [more]

what‑it‑does

perfuming

what‑it‑does

solvent | moisturizer/humectant

A natural corn sugar derived glycol. It can be used to improve skin moisturization, as a solvent, to boost preservative efficacy or to influence the sensory properties of the end formula. [more]

what‑it‑does

solvent | moisturizer/humectant | emollient

A water-soluble, colorless, odorless humectant liquid that makes your skin nice and smooth (aka emollient) and gives a dry non-tacky skin feel. [more]

what‑it‑does	moisturizer/humectant | solvent
irritancy, com.	0, 0

A common glycol that improves the freeze-thaw stability of products. It's also a solvent, humectant and to some extent a penetration enhancer. [more]

what‑it‑does

moisturizer/humectant | solvent

A smallish polymer molecule that is used as a solubilizer and viscosity control agent in cosmetic products. [more]

what‑it‑does

antimicrobial/antibacterial | solvent | viscosity controlling

Simple alcohol that's a great solvent, penetration enhancer, creates cosmetically elegant, light formulas, great astringent, and antimicrobial. In large amount can be very drying. [more]

what‑it‑does

emulsifying | surfactant/cleansing

what‑it‑does	antioxidant
irritancy, com.	0-3, 0-3

Pure Vitamin E. Great antioxidant that gives significant photoprotection against UVB rays. Works in synergy with Vitamin C. [more]

what‑it‑does	soothing
irritancy, com.	0, 0

Super common soothing ingredient. It can be found naturally in the roots & leaves of the comfrey plant, but more often than not what's in the cosmetic products is produced synthetically. It's not only soothing but it' [more]

what‑it‑does

antioxidant | skin brightening

A stable, oil-soluble form of Vitamin C, that might have (in-vitro results) all the magic abilities of pure vitamin C (antioxidant, collagen booster, skin brightener). [more]

what‑it‑does

antioxidant | preservative

what‑it‑does

antioxidant | skin brightening

A stable form of Vitamin C, whose strong point is skin-brightening. It might also have antioxidant, anti-inflammatory and collagen boosting abilities. [more]

what‑it‑does

antioxidant | skin brightening

A stable and easy to formulate form of skincare superstar, vitamin C. In-vitro studies show that it shows all the three anti-aging benefits (antioxidant protection + collagen boosting + fading hyperpigmentation) that pure vitamin C does. [more]

what‑it‑does

skin-identical ingredient

Serine is an amino acid that most often comes to the formula as part of a moisturizing complex. It's a non-essential amino acid (meaning that our body can synthesize it) and serves as a water-binding ingredient.In general, amino acids are great skincare ingredients that play an important role in proper skin hydration but there is not much info out there about what specifically serine can d [more]

If life gives the cosmetic industry lemon, it makes lemon fruit extract.  As to why, we can write here extremely similar things to our shiny description of orange fruit extract.  Being both of them citruses, they contain very similar active compounds with very similar (potential) effects on the skin.  [more]

what‑it‑does

perfuming