Follow us on our new Insta page »
L'Oreal Paris Hair Expertise Pure Colour Enhancing Dazzling Coloured Hair & Volume Shampoo

Hair Expertise Pure Colour Enhancing Dazzling Coloured Hair & Volume Shampoo

Give your hair the power of pure: formulas dedicated to coloured hair. Enriched with botanical oils in luscious textures with aromatic fragrances.
Uploaded by: gemilahm on

Highlights

#alcohol-free
Alcohol Free

Skim through

Ingredient name what-it-does irr., com. ID-Rating
Aqua/Water solvent
Sodium Cocoyl Isethionate surfactant/​cleansing
Sodium Lauryl Sulfoacetate surfactant/​cleansing
Disodium Laureth Sulfosuccinate surfactant/​cleansing
Sodium Lauroyl Sarcosinate surfactant/​cleansing, emulsifying, viscosity controlling
Glycol Distearate emollient, emulsifying, viscosity controlling
Cocamidopropyl Betaine surfactant/​cleansing, viscosity controlling
C12-13 Pareth-23 surfactant/​cleansing, emulsifying, surfactant/​cleansing
C12-13 Pareth-3 emulsifying, surfactant/​cleansing
Decyl Glucoside surfactant/​cleansing
Coco-Betaine surfactant/​cleansing, viscosity controlling
Tocopherol antioxidant 0-3, 0-3 goodie
Hydrogenated Coconut Acid emollient, emulsifying, surfactant/​cleansing
Sodium Chloride viscosity controlling
Sodium Benzoate preservative
Sodium Isethionate surfactant/​cleansing
Sodium Hydroxide buffering
PPG-5-Ceteth-20 emulsifying, surfactant/​cleansing, emollient
PEG-55 Propylene Glycol Oleate surfactant/​cleansing, viscosity controlling
Trideceth-6 emulsifying, surfactant/​cleansing
Polyquaternium-7
Polyquaternium-10 viscosity controlling
Salicylic Acid exfoliant, anti-acne, soothing, preservative superstar
Poly (Linseed Oil) viscosity controlling
Limonene perfuming, solvent icky
Benzoic Acid preservative
Benzyl Salicylate perfuming icky
Linalool perfuming icky
Benzyl Alcohol preservative, perfuming, solvent, viscosity controlling
Benzophenone-4 sunscreen
Juniperus Communis Fruit Oil perfuming
Amodimethicone emollient
Propylene Glycol moisturizer/​humectant, solvent 0, 0
Carbomer viscosity controlling 0, 1
Rosmarinus Officinalis Leaf Oil / Rosemary Leaf Oil antioxidant, antimicrobial/​antibacterial icky
Cetrimonium Chloride antimicrobial/​antibacterial, emulsifying, preservative, surfactant/​cleansing
Citric Acid buffering
Divinyldimethicone/Dimethicone Copolymer
Hexyl Cinnamal perfuming icky
Glycereth-26 moisturizer/​humectant, emollient, viscosity controlling 0, 0
Parfum/Fragrance perfuming icky

L'Oreal Paris Hair Expertise Pure Colour Enhancing Dazzling Coloured Hair & Volume Shampoo
Ingredients explained

Also-called: Aqua;Water | What-it-does: solvent

Good old water, aka H2O. The most common skincare ingredient of all. You can usually find it right in the very first spot of the ingredient list, meaning it’s the biggest thing out of all the stuff that makes up the product. 

It’s mainly a solvent for ingredients that do not like to dissolve in oils but rather in water. 

What-it-does: surfactant/cleansing

A cleansing agent that's claimed to be so gentle on the skin that it hardly impacts the skin barrier. It also gives a rich, creamy foam, it's based on vegetable fatty acids and is readily biodegradable.

It's an especially important and popular ingredient in "syndet bars" (or soapless soaps). Dr. Leslie Baumann says in her great Cosmetic Dermatology book that thanks to the unique molecular characteristic of Sodium Cocoyl Isethionate, it "has defined a new dimension in the mildness of cleansing bars".

What-it-does: surfactant/cleansing

A naturally derived, readily biodegradable cleansing agent that gives a rich, creamy foam, is milder to the skin than most sulfate-based cleansers and provides a luxurious, silky skin-feel. 

What-it-does: surfactant/cleansing

A cleansing agent that's described by multiple manufacturers as a very mild, non-irritating surfactant but with great foam properties. It's recommended for gentle cleansers suitable for sensitive or baby skin.

A mild, biodegradable cleansing agent that is also a very good team-player next to other cleaning agents. It is known for its good foam-boosing abilities while improving the mildness of the formula. Its performance is similar to Isethionates, another group of cleaning agents known for their gentleness. 

A so-called diester created from two stearic acid molecules and an ethylene glycol molecule. Its main thing is being an opacifier and pearling agent in cleansing products making them white and glossy. It can also give body to creams and emulsions.

Super common ingredient in all kinds of cleansing products: face and body washes, shampoos and foam baths. 

Number one reason for its popularity has to do with bubbles. Everyone loves bubbles. And cocamidopropyl betaine is great at stabilizing them. 

We don't have description for this ingredient yet.

We don't have description for this ingredient yet.

A vegetable origin (coconut or palm kernel oil and glucose) cleansing agent with great foaming abilities. It's also mild to the skin and readily biodegradable.

We don't have description for this ingredient yet.

Tocopherol - goodie
Also-called: Vitamin E | What-it-does: antioxidant | Irritancy: 0-3 | Comedogenicity: 0-3
  • Primary fat-soluble antioxidant in our skin
  • Significant photoprotection against UVB rays
  • Vit C + Vit E work in synergy and provide great photoprotection
  • Has emollient properties
  • Easy to formulate, stable and relatively inexpensive
Read all the geeky details about Tocopherol here >>

We don't have description for this ingredient yet.

Also-called: Salt | What-it-does: viscosity controlling

Sodium chloride is the fancy name of salt. Normal, everyday table salt

If (similar to us) you are in the weird habit of reading the label on your shower gel while taking a shower, you might have noticed that sodium chloride is almost always on the ingredient list. The reason for this is that salt acts as a fantastic thickener in cleansing formulas created with ionic cleansing agents (aka surfactants) such as Sodium Laureth Sulfate. A couple of percents (typically 1-3%) turns a runny surfactant solution into a nice gel texture.

What-it-does: preservative

A helper ingredient that helps to make the products stay nice longer, aka preservative. It works mainly against fungi. 

It’s pH dependent and works best at acidic pH levels (3-5). It’s not strong enough to be used in itself so it’s always combined with something else, often with potassium sorbate.

What-it-does: surfactant/cleansing

We don't have description for this ingredient yet.

Also-called: lye | What-it-does: buffering

The unfancy name for it is lye. It’s a solid white stuff that’s very alkaline and used in small amounts to adjust the pH of the product and make it just right. 

For example, in case of AHA or BHA exfoliants, the right pH is super-duper important, and pH adjusters like sodium hydroxide are needed.  

A helper ingredient that can solubilize challenging oils and oil-loving actives into cleansing products. It also has emollient, emulsifying, and wetting properties.

We don't have description for this ingredient yet.

We don't have description for this ingredient yet.

We don't have description for this ingredient yet.

What-it-does: viscosity controlling

A cellulose derived polymer (a big molecule that consists of many parts) that can help to thicken up products, form a nice film on the skin or hair and is considered to be an excellent hair conditioner.

Salicylic Acid - superstar
Also-called: BHA | What-it-does: exfoliant, anti-acne, soothing, preservative
  • It's one of the gold standard ingredients for treating problem skin
  • It can exfoliate skin both on the surface and in the pores
  • It's a potent anti-inflammatory agent
  • It's more effective for treating blackheads than acne
  • For acne combine it with antibacterial agents like benzoyl peroxide or azelaic acid
Read all the geeky details about Salicylic Acid here >>

What-it-does: viscosity controlling

We don't have description for this ingredient yet.

Limonene - icky
What-it-does: perfuming, solvent, deodorant

A super common and cheap fragrance ingredient. It's in many plants, e.g. rosemary, eucalyptus, lavender, lemongrass, peppermint and it's the main component (about 50-90%) of the peel oil of citrus fruits.

It does smell nice but the problem is that it oxidizes on air exposure and the resulting stuff is not good for the skin. Oxidized limonene can cause allergic contact dermatitis and counts as a frequent skin sensitizer

What-it-does: preservative

An Ecocert-approved, natural preservative that counts as gentle and non-irritating to the skin. Usually, it comes to the formula as part of a preservative blend as it's not enough on its own.

What-it-does: perfuming

It’s a common fragrance ingredient that has a light floral smell.  It’s one of the “EU 26 fragrances” that has to be labelled separately (and cannot be simply included in the term “fragrance/perfume” on the label) because of allergen potential. Best to avoid if your skin is sensitive.

Linalool - icky
What-it-does: perfuming, deodorant

Linalool is a super common fragrance ingredient. It’s kind of everywhere - both in plants and in cosmetic products. It’s part of 200 natural oils including lavender, ylang-ylang, bergamot, jasmine, geranium and it can be found in 90-95% of prestige perfumes on the market. 

The problem with linalool is, that just like limonene it oxidises on air exposure and becomes allergenic. That’s why a product containing linalool that has been opened for several months is more likely to be allergenic than a fresh one.

It's one of those things that help your cosmetics not to go wrong too soon, aka a preservative. It can be naturally found in fruits and teas but can also be made synthetically.

No matter the origin, in small amounts (up to 1%) it’s a nice, gentle preservative. Has to be combined with some other nice preservatives, like potassium sorbate to be broad spectrum enough.  

Also-called: Sulisobenzone | What-it-does: sunscreen

A water-soluble, chemical sunscreen agent that is a secondary UVB absorber with some activity in the short UVA range as well. Being a secondary UV absorber means that its protection is weak and it has to be combined with other sunscreen filters for proper sun protection. 

More often than not, Benzophenone-4 is not used as a sunscreen agent but as a photoprotectant to extend product shelf life, or as a color-protectant for products in clear packages. 

What-it-does: perfuming

We don't have description for this ingredient yet.

What-it-does: emollient

A modified dimethicone-type silicone molecule that also contains amino-groups. Having amino-groups means that Amodimethicone also has Nitrogen in its molecule that likes to have a positive charge. Positively charged (or quaternised) molecules are substantive to skin and hair as those are negatively charged surfaces and are excellent film formers. Amodiemthcone is no exception and it is especially recommended for hair-care products for its long-lasting hair conditioning benefits.

What-it-does: moisturizer/humectant, solvent | Irritancy: 0 | Comedogenicity: 0
  • It's a helper ingredient that improves the freeze-thaw stability of products
  • It's also a solvent, humectant and to some extent a penetration enhancer
  • It has a bad reputation among natural cosmetics advocates but cosmetic scientists and toxicology experts do not agree (read more in the geeky details section)
Read all the geeky details about Propylene Glycol here >>

What-it-does: viscosity controlling, emulsion stabilising | Irritancy: 0 | Comedogenicity: 1

A big molecule created from repeated subunits (a polymer of acrylic acid) that magically converts a liquid into a nice gel formula.  It usually has to be neutralized with a base (such as sodium hydroxide) for the thickening to occur and it creates viscous, clear gels that also feel nice and non-tacky on the skin. No wonder, it is a very popular and common ingredient. Typically used at 1% or less in most formulations.

Also-called: Rosemary Leaf Oil;Rosmarinus Officinalis Leaf Oil | What-it-does: antioxidant, antimicrobial/antibacterial

The essential oil coming from the leafs of the lovely herb, rosemary. It contains several fragrant components, including the well-known irritant, camphor (around 15%). It has a nice smell, is a potent antioxidant and it's also an antimicrobial agent.

If your skin is sensitive, it's probably a good idea to avoid it.

We don't have description for this ingredient yet.

What-it-does: buffering

Citric acid comes from citrus fruits and is an AHA. If these magic three letters don’t tell you anything, click here and read our detailed description on glycolic acid, the most famous AHA. 

So citric acid is an exfoliant, that can - just like other AHAs - gently lift off the dead skin cells of your skin and make it more smooth and fresh. 

We don't have description for this ingredient yet.

What-it-does: perfuming

A common fragrance ingredient that smells like jasmine. It is one of the “EU 26 fragrances” that has to be labelled separately because of allergen potential. Best to avoid if your skin is sensitive.

What-it-does: moisturizer/humectant, emollient, viscosity controlling | Irritancy: 0 | Comedogenicity: 0

It's a nice glycerin-based humectant and emollient that gives skin a smooth and luxurious feel.

Also-called: Fragrance, Parfum | What-it-does: perfuming

Exactly what it sounds: nice smelling stuff put into cosmetic products so that the end product also smells nice. Fragrance in the US and parfum in the EU is a generic term on the ingredient list that is made up of 30 to 50 chemicals on average (but it can have as much as 200 components!). 

If you are someone who likes to know what you put on your face then fragrance is not your best friend - there's no way to know what’s really in it.  

You may also want to take a look at...

what‑it‑does solvent
Normal (well kind of - it's purified and deionized) water. Usually the main solvent in cosmetic products. [more]
what‑it‑does surfactant/cleansing
A cleansing agent that's claimed to be so gentle on the skin that it hardly impacts the skin barrier. It also gives a rich, creamy foam, it's based on vegetable fatty acids and is readily biodegradable. [more]
what‑it‑does surfactant/cleansing
A naturally derived, readily biodegradable cleansing agent that gives a rich, creamy foam, is milder to the skin than most sulfate-based cleansers and provides a luxurious, silky skin-feel. 
what‑it‑does surfactant/cleansing
A cleansing agent that's very mild, non-irritating but also has great foam properties. [more]
what‑it‑does surfactant/cleansing | emulsifying | viscosity controlling
A mild, biodegradable cleansing agent that is also a very good team-player next to other cleaning agents. It is known for its good foam-boosing abilities while improving the mildness of the formula. [more]
what‑it‑does emollient | emulsifying | viscosity controlling
A so-called diester created from two stearic acid molecules and an ethylene glycol molecule. Its main thing is being an opacifier and pearling agent in cleansing products making them white and glossy. [more]
what‑it‑does surfactant/cleansing | viscosity controlling
Super common ingredient in all kinds of cleansing products: face and body washes, shampoos and foam baths. Number one reason for its popularity has to do with bubbles. [more]
what‑it‑does surfactant/cleansing | emulsifying | surfactant/cleansing
what‑it‑does emulsifying | surfactant/cleansing
what‑it‑does surfactant/cleansing
A vegetable origin (coconut or palm kernel oil and glucose) cleansing agent with great foaming abilities. It's also mild to the skin and readily biodegradable.
what‑it‑does surfactant/cleansing | viscosity controlling
what‑it‑does antioxidant
irritancy, com. 0-3, 0-3
Pure Vitamin E. Great antioxidant that gives significant photoprotection against UVB rays. Works in synergy with Vitamin C. [more]
what‑it‑does emollient | emulsifying | surfactant/cleansing
what‑it‑does viscosity controlling
Sodium chloride is the fancy name of salt. Normal, everyday table salt.  If (similar to us) you are in the weird habit of reading the label on your shower gel while taking a shower, you might have noticed that sodium chloride is almost always on the ingredient list. [more]
what‑it‑does preservative
A preservative that works mainly against fungi. Has to be combined with other preservatives. [more]
what‑it‑does surfactant/cleansing
what‑it‑does buffering
Lye - A solid white stuff that’s very alkaline and used in small amount to adjust the pH of the product.  [more]
what‑it‑does emulsifying | surfactant/cleansing | emollient
A helper ingredient that can solubilize challenging oils and oil-loving actives into cleansing products. It also has emollient and emulsifying, and wetting properties.
what‑it‑does surfactant/cleansing | viscosity controlling
what‑it‑does emulsifying | surfactant/cleansing
what‑it‑does viscosity controlling
A cellulose derived polymer that can help to thicken up products, form a nice film on the skin or hair and is considered to be an excellent hair conditioner.
what‑it‑does exfoliant | anti-acne | soothing | preservative
One of the gold standard ingredients for treating problem skin. It can exfoliate skin both on the surface and in the pores and it's a potent anti-inflammatory agent. [more]
what‑it‑does viscosity controlling
what‑it‑does perfuming | solvent
A super common fragrance ingredient found naturally in many plants including citrus peel oils, rosemary or lavender. It autoxidizes on air exposure and counts as a common skin sensitizer. [more]
what‑it‑does preservative
An Ecocert-approved, natural preservative that counts as gentle and non-irritating to the skin. Usually, it comes to the formula as part of a preservative blend as it's not enough on its own.
what‑it‑does perfuming
It’s a common fragrance ingredient that has a light floral smell.  It’s one of the “EU 26 fragrances” that has to be labelled separately (and cannot be simply included in the term “fragrance/perfume” [more]
what‑it‑does perfuming
A super common fragrance ingredient that can be found among others in lavender, ylang-ylang, bergamot or jasmine. The downside of it is that it oxidises on air exposure and might become allergenic. [more]
what‑it‑does preservative | perfuming | solvent | viscosity controlling
It's one of those things that help your cosmetics not to go wrong too soon, aka a preservative. It can be naturally found in fruits and teas but can also be made synthetically. No matter the origin, in small amounts (up to 1%) it’s a nice, gentle preservative. [more]
what‑it‑does sunscreen
A water-soluble, chemical sunscreen agent that is a secondary UVB absorber with some activity in the short UVA range as well. Being a secondary UV absorber means that its protection is weak and it has to be combined with other sunscreen filters for proper sun protection. More often than not, Benzophenone-4 is not used as a sunscreen agent but as a photoprotectant to extend product&nb [more]
what‑it‑does perfuming
what‑it‑does emollient
A modified dimethicone-type silicone molecule that also contains amino-groups. Having amino-groups means that Amodimethicone also has Nitrogen in its molecule that likes to have a positive charge. [more]
what‑it‑does moisturizer/humectant | solvent
irritancy, com. 0, 0
A common glycol that improves the freeze-thaw stability of products. It's also a solvent, humectant and to some extent a penetration enhancer. [more]
what‑it‑does viscosity controlling
irritancy, com. 0, 1
A handy white powder that magically converts a liquid into a nice gel formula. [more]
what‑it‑does antioxidant | antimicrobial/antibacterial
The essential oil coming from the leafs of rosemary. It has a nice smell, is a potent antioxidant and it's also an antimicrobial agent. Contains several fragrant components, including potential skin irritant, camphor (around 15%).
what‑it‑does antimicrobial/antibacterial | emulsifying | preservative | surfactant/cleansing
what‑it‑does buffering
An AHA that comes from citrus fruits. It is usually used as a helper ingredient to adjust the pH of the formula. [more]
what‑it‑does perfuming
A common fragrance ingredient that smells like jasmine. It is one of the “EU 26 fragrances” that has to be labelled separately because of allergen potential. [more]
what‑it‑does moisturizer/humectant | emollient | viscosity controlling
irritancy, com. 0, 0
It's a nice glycerin-based humectant and emollient that gives skin a smooth and luxurious feel.
what‑it‑does perfuming
The generic term for nice smelling stuff put into cosmetic products so that the end product also smells nice. It is made up of 30 to 50 chemicals on average. [more]