Ingredients

what‑it‑does

solvent

Normal (well kind of - it's purified and deionized) water. Usually the main solvent in cosmetic products. [more]

what‑it‑does	skin-identical ingredient | moisturizer/humectant
irritancy, com.	0, 0

A real oldie but a goodie. Great natural moisturizer and skin-identical ingredient that plays an important role in skin hydration and general skin health. [more]

what‑it‑does

surfactant/cleansing | viscosity controlling

what‑it‑does

surfactant/cleansing

A vegetable origin (coconut/palm kernel oil, glucose) cleansing agent that gives moderate to high stable foam. It's also biodegradable and mild to the skin.

what‑it‑does

moisturizer/humectant

what‑it‑does

viscosity controlling

A common helper ingredient that stabilizes emulsions and helps to thicken up products. [more]

what‑it‑does

viscosity controlling

Sodium chloride is the fancy name of salt. Normal, everyday table salt.  If (similar to us) you are in the weird habit of reading the label on your shower gel while taking a shower, you might have noticed that sodium chloride is almost always on the ingredient list. [more]

what‑it‑does

emulsifying | surfactant/cleansing

A mildly viscous, amber-colored liquid that works as an emulsifier and surfactant. [more]

what‑it‑does

preservative

A preservative that works mainly against fungi. Has to be combined with other preservatives. [more]

what‑it‑does

chelating

A common helper ingredient that works as a so-called chelating agent.  It helps products to remain nice and stable for a longer time by neutralizing the metal ions in the formula (that usually get into there from water) that would otherwise cause some not so nice changes. [more]

Rose flower water that has a lovely relaxing scent. Contains some antioxidant and antimicrobial compounds, as well as some fragrant components.  [more]

what‑it‑does

preservative

A not so strong preservative that doesn’t really work against bacteria, but more against mold and yeast. [more]

what‑it‑does

preservative

A mild, natural preservative that usually comes to the formula together with its other mild preservative friends, such as Benzoic Acid and/or Dehydroacetic Acid. [more]

what‑it‑does

perfuming

A super common fragrance ingredient that can be found among others in lavender, ylang-ylang, bergamot or jasmine. The downside of it is that it oxidises on air exposure and might become allergenic. [more]

what‑it‑does

perfuming

A common fragrance ingredient with a nice rose-like smell. [more]

what‑it‑does

perfuming

A common fragrance ingredient that smells like rose and can be found in rose oil. [more]

what‑it‑does

perfuming | solvent

A super common fragrance ingredient found naturally in many plants including citrus peel oils, rosemary or lavender. It autoxidizes on air exposure and counts as a common skin sensitizer. [more]

what‑it‑does

perfuming | preservative | solvent

what‑it‑does

perfuming

The generic term for nice smelling stuff put into cosmetic products so that the end product also smells nice. It is made up of 30 to 50 chemicals on average. [more]

what‑it‑does

surfactant/cleansing | emulsifying

It’s probably the most common cleansing ingredient of all. It’s usually the Chief Bubble Officer responsible for big bubbles in cleansing products through the foam it creates is a bit airy and loose and not as dense and luxurious as the foam created by infamous SLS.  As for mildness, it goes somewhere in the middle. [more]

what‑it‑does

surfactant/cleansing | viscosity controlling | emulsifying

A cleansing agent whose main thing is being a very good team player next to other (anionic) cleaning agents and working as an excellent foam booster and viscosity builder.  The downside of Cocamide DEA is that it may contain residual content of Diethanolamine, a secondary amine known to be a potential source of harmful nitrosamines. [more]

what‑it‑does

surfactant/cleansing | viscosity controlling

Super common ingredient in all kinds of cleansing products: face and body washes, shampoos and foam baths. Number one reason for its popularity has to do with bubbles. [more]

what‑it‑does	moisturizer/humectant
irritancy, com.	0, 0

It's a sweet tasting sugar substitute that helps your skin to hold onto water when used in cosmetic products. It also helps to thicken up products and give them a bit more slip.  [more]

what‑it‑does

surfactant/cleansing

A vegetable origin (coconut or palm kernel oil and glucose) cleansing agent with great foaming abilities. It's also mild to the skin and readily biodegradable.

what‑it‑does	emulsifying
irritancy, com.	0, 0

what‑it‑does

emollient

what‑it‑does

buffering

An AHA that comes from citrus fruits. It is usually used as a helper ingredient to adjust the pH of the formula. [more]

what‑it‑does	emulsifying | surfactant/cleansing
irritancy, com.	4, 5

what‑it‑does

chelating

Super common little helper ingredient that helps products to remain nice and stable for a longer time. It does so by neutralizing the metal ions in the formula (that usually get into there from water) that would otherwise cause some not so nice changes. [more]

what‑it‑does

emulsifying | surfactant/cleansing

A surfactant that has good foaming properties and can be used in cleansing products both for the skin and the hair. It's often combined with salicylic acid in non-cleansers to make salicylic acid water soluble and stable. [more]

what‑it‑does

exfoliant | anti-acne | soothing | preservative

One of the gold standard ingredients for treating problem skin. It can exfoliate skin both on the surface and in the pores and it's a potent anti-inflammatory agent. [more]

what‑it‑does

preservative

Pretty much the current IT-preservative. It’s safe and gentle, and can be used up to 1% worldwide. [more]

what‑it‑does

moisturizer/humectant | emollient

A handy multi-tasking ingredient that gives the skin a nice, soft feel and also boosts the effectiveness of other preservatives. [more]

what‑it‑does

buffering

Lye - A solid white stuff that’s very alkaline and used in small amount to adjust the pH of the product.  [more]

what‑it‑does

antioxidant | preservative

what‑it‑does

perfuming

It’s a common fragrance ingredient that is one of the “EU 26 fragrances” that has to be labelled separately (and cannot be simply included in the term “fragrance/perfume” [more]