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Aussie Blonde Hydration Purple Shampoo

Blonde Hydration Purple Shampoo

Purple Shampoo for bleached, blonde and silver hair.
Uploaded by: evi00 on

Aussie Blonde Hydration Purple Shampoo
Ingredients explained

Also-called: Water | What-it-does: solvent

Good old water, aka H2O. The most common skincare ingredient of all. You can usually find it right in the very first spot of the ingredient list, meaning it’s the biggest thing out of all the stuff that makes up the product. 

It’s mainly a solvent for ingredients that do not like to dissolve in oils but rather in water. 

Also-called: SLES | What-it-does: surfactant/cleansing, emulsifying

It’s probably the most common cleansing ingredient of all. It’s usually the Chief Bubble Officer responsible for big bubbles in cleansing products through the foam it creates is a bit airy and loose and not as dense and luxurious as the foam created by infamous SLS

As for mildness, it goes somewhere in the middle. It’s often confused with sodium lauryl sulfate (SLS), but they are absolutely not the same. The SLES molecule has a bigger water-soluble head part that makes it milder and much less irritating. It is considered absolutely ok in the amount used in cosmetic products, though if you are looking for a mild facial cleanser, you have better chances with a formula without SLES. For an average shower gel? SLES works just fine.  

Also-called: SLS | What-it-does: surfactant/cleansing, emulsifying | Comedogenicity: 0

The famous or rather infamous SLS (not to be confused with SLES). It is a cleansing agent known for being too good at the job and potentially irritating the skin. But, on the positive side,  it can produce copious, creamy and luxurious foam compared to the more gentle and thus nowadays much more commonly used Sodium Laureth Sulfate.

In fact, SLS is so good at irritating the skin that it is very commonly used in dermatological studies just for that. It is a so-called "primary irritant", a substance that irritates the skin in one go (without prior sensitization) but doesn't do any other big harm (such as being carcinogenic or systematically toxic - those claims are not true). Also, the formula can greatly influence the irritating potential of SLS, and mixing it with other cleaning agents makes it milder

Super common ingredient in all kinds of cleansing products: face and body washes, shampoos and foam baths. 

Number one reason for its popularity has to do with bubbles. Everyone loves bubbles. And cocamidopropyl betaine is great at stabilizing them. 

What-it-does: chelating, buffering

A little helper ingredient that is used to adjust the pH of the product. It also helps to keep products stay nice longer by neutralizing the metal ions in the formula (they usually come from water). 

Also-called: Salt | What-it-does: viscosity controlling

Sodium chloride is the fancy name of salt. Normal, everyday table salt

If (similar to us) you are in the weird habit of reading the label on your shower gel while taking a shower, you might have noticed that sodium chloride is almost always on the ingredient list. The reason for this is that salt acts as a fantastic thickener in cleansing formulas created with ionic cleansing agents (aka surfactants) such as Sodium Laureth Sulfate. A couple of percents (typically 1-3%) turns a runny surfactant solution into a nice gel texture.

What-it-does: surfactant/cleansing

We don't have description for this ingredient yet.

A thick, high molecular weight silicone that is usually diluted in another, lighter silicone fluid (like dimethicone or cyclopentasiloxane). The dimethiconol containing silicone blends leave a silky smooth, non-greasy film on the skin.

Parfum - icky
Also-called: Fragrance, Parfum;Parfum/Fragrance | What-it-does: perfuming

Exactly what it sounds: nice smelling stuff put into cosmetic products so that the end product also smells nice. Fragrance in the US and parfum in the EU is a generic term on the ingredient list that is made up of 30 to 50 chemicals on average (but it can have as much as 200 components!). 

If you are someone who likes to know what you put on your face then fragrance is not your best friend - there's no way to know what’s really in it.  

We don't have description for this ingredient yet.

What-it-does: buffering

Citric acid comes from citrus fruits and is an AHA. If these magic three letters don’t tell you anything, click here and read our detailed description on glycolic acid, the most famous AHA. 

So citric acid is an exfoliant, that can - just like other AHAs - gently lift off the dead skin cells of your skin and make it more smooth and fresh. 

What-it-does: surfactant/cleansing

We don't have description for this ingredient yet.

What-it-does: preservative

A helper ingredient that helps to make the products stay nice longer, aka preservative. It works mainly against fungi. 

It’s pH dependent and works best at acidic pH levels (3-5). It’s not strong enough to be used in itself so it’s always combined with something else, often with potassium sorbate.

What-it-does: viscosity controlling

We don't have description for this ingredient yet.

What-it-does: emulsifying, surfactant/cleansing | Irritancy: 0 | Comedogenicity: 3

A white waxy solid that helps water and oil to mix nicely together (emulsifier). It is derived from the fatty alcohol lauryl alcohol by ethoxylating it and thus making the molecule a lot more water-soluble. In fact, Laureth-23 is mostly water-soluble acting as a solubilizer for dissolving small amounts of oily things into water-based formulas. 

What-it-does: chelating

A handy helper ingredient that helps products to remain nice and stable for a longer time. It does so by neutralizing the metal ions in the formula (that usually get into there from water) that would otherwise cause some not so nice changes.

Limonene - icky
What-it-does: perfuming, solvent, deodorant

A super common and cheap fragrance ingredient. It's in many plants, e.g. rosemary, eucalyptus, lavender, lemongrass, peppermint and it's the main component (about 50-90%) of the peel oil of citrus fruits.

It does smell nice but the problem is that it oxidizes on air exposure and the resulting stuff is not good for the skin. Oxidized limonene can cause allergic contact dermatitis and counts as a frequent skin sensitizer

Also-called: lye | What-it-does: buffering

The unfancy name for it is lye. It’s a solid white stuff that’s very alkaline and used in small amounts to adjust the pH of the product and make it just right. 

For example, in case of AHA or BHA exfoliants, the right pH is super-duper important, and pH adjusters like sodium hydroxide are needed.  

What-it-does: surfactant/cleansing

We don't have description for this ingredient yet.

Glycerin - superstar
Also-called: Glycerol | What-it-does: skin-identical ingredient, moisturizer/humectant | Irritancy: 0 | Comedogenicity: 0
  • A natural moisturizer that’s also in our skin
  • A super common, safe, effective and cheap molecule used for more than 50 years
  • Not only a simple moisturizer but knows much more: keeps the skin lipids between our skin cells in a healthy (liquid crystal) state, protects against irritation, helps to restore barrier
  • Effective from as low as 3% with even more benefits at higher concentrations up to 20-40% (around 10% is a good usability-effectiveness sweet spot)
  • High-glycerin moisturizers are awesome for treating severely dry skin
Read all the geeky details about Glycerin here >>

What-it-does: colorant

We don't have description for this ingredient yet.

What-it-does: moisturizer/humectant, solvent, viscosity controlling | Irritancy: 0 | Comedogenicity: 1

Butylene glycol, or let’s just call it BG, is a multi-tasking colorless, syrupy liquid. It’s a great pick for creating a nice feeling product.  

BG’s main job is usually to be a solvent for the other ingredients. Other tasks include helping the product to absorb faster and deeper into the skin (penetration enhancer), making the product spread nicely over the skin (slip agent), and attracting water (humectant) into the skin.

Histidine - goodie

A semi-essential amino acid meaning that enough has to be eaten from it so that the body does not use up essential amino acids (that our body cannot produce itself) to synthesize it. It has an important role in regulating the immune defense, allergic reactions, and inflammatory processes in the body.

As for skincare, it's a skin moisturizer that might also protect from some skin infections

We don't have description for this ingredient yet.

What-it-does: antioxidant, skin brightening

We don't have description for this ingredient yet.

Also-called: Hemp Seed Extract | What-it-does: emollient

We don't have description for this ingredient yet.

What-it-does: preservative

This totally unpronounceable ingredient (let’s take a shortcut: MCI) is a super effective preservative with both antibacterial and antifungal effects that works at very low concentrations. 

The bad news with it though is that it can sensitize the skin easily (it’s a so-called non-fragrance allergen). It’s not permitted to be used alone, but only with its BFF, methylisothiazolinone (MI), another icky preservative. Together they have a broad spectrum antimicrobial effect but are permitted to be used only in rinse-off products (under 0.0015%).

What-it-does: viscosity controlling

A kind of salt that's used as a thickener in cosmetic products. 

What-it-does: preservative

As you may guess, if something is only recommended in products that you rinse off (cleansers and shampoos), then it’s probably not the best ingredient for the skin.

Methylisothiazolinone (MI) is a preservative that' super efficient against bacteria at surprisingly low concentrations. The problem with it though is that it can also sensitize and irritate the skin quite easily when it comes in leave-on formulas.

You may also want to take a look at...

what‑it‑does solvent
Normal (well kind of - it's purified and deionized) water. Usually the main solvent in cosmetic products. [more]
what‑it‑does surfactant/cleansing | emulsifying
It’s probably the most common cleansing ingredient of all. It’s usually the Chief Bubble Officer responsible for big bubbles in cleansing products through the foam it creates is a bit airy and loose and not as dense and luxurious as the foam created by infamous SLS.  As for mildness, it goes somewhere in the middle. [more]
what‑it‑does surfactant/cleansing | emulsifying
com. 0
The famous or rather infamous SLS (not to be confused with SLES). It is a cleansing agent known for being too good at the job and potentially irritating the skin. [more]
what‑it‑does surfactant/cleansing | viscosity controlling
Super common ingredient in all kinds of cleansing products: face and body washes, shampoos and foam baths. Number one reason for its popularity has to do with bubbles. [more]
what‑it‑does chelating | buffering
A helper ingredient that is used to adjust the pH of the product. Also helps to keep products stay nice longer by neutralizing the metal ions in the formula. 
what‑it‑does viscosity controlling
Sodium chloride is the fancy name of salt. Normal, everyday table salt.  If (similar to us) you are in the weird habit of reading the label on your shower gel while taking a shower, you might have noticed that sodium chloride is almost always on the ingredient list. [more]
what‑it‑does surfactant/cleansing
what‑it‑does emollient | moisturizer/humectant
A thick, high molecular weight silicone that is usually diluted in a lighter silicone fluid. The dimethiconol containing silicone blends leave a silky smooth, non-greasy film on the skin. [more]
what‑it‑does perfuming
The generic term for nice smelling stuff put into cosmetic products so that the end product also smells nice. It is made up of 30 to 50 chemicals on average. [more]
what‑it‑does buffering
An AHA that comes from citrus fruits. It is usually used as a helper ingredient to adjust the pH of the formula. [more]
what‑it‑does surfactant/cleansing
what‑it‑does preservative
A preservative that works mainly against fungi. Has to be combined with other preservatives. [more]
what‑it‑does viscosity controlling
what‑it‑does emulsifying | surfactant/cleansing
irritancy, com. 0, 3
A white waxy solid that helps water and oil to mix nicely together (emulsifier). It is derived from the fatty alcohol lauryl alcohol by ethoxylating it and thus making the molecule a lot more water-soluble. [more]
what‑it‑does chelating
A helper ingredient that helps to neutralize the metal ions in the formula (that usually get into there from water) that would otherwise cause some not so nice changes.
what‑it‑does perfuming | solvent
A super common fragrance ingredient found naturally in many plants including citrus peel oils, rosemary or lavender. It autoxidizes on air exposure and counts as a common skin sensitizer. [more]
what‑it‑does buffering
Lye - A solid white stuff that’s very alkaline and used in small amount to adjust the pH of the product.  [more]
what‑it‑does surfactant/cleansing
what‑it‑does skin-identical ingredient | moisturizer/humectant
irritancy, com. 0, 0
A real oldie but a goodie. Great natural moisturizer and skin-identical ingredient that plays an important role in skin hydration and general skin health. [more]
what‑it‑does colorant
what‑it‑does moisturizer/humectant | solvent | viscosity controlling
irritancy, com. 0, 1
An often used glycol that works as a solvent, humectant, penetration enhancer and also gives a good slip to the products. [more]
what‑it‑does skin-identical ingredient | moisturizer/humectant
An amino acid that is important in regulating the immune defense and inflammatory processes in the body. It's a skin moisturizer that might protect from skin infections. [more]
what‑it‑does antioxidant | skin brightening
what‑it‑does emollient
what‑it‑does preservative
Preservative with relatively high irritation risk. It's always used together with Methylisothiazolinone. [more]
what‑it‑does viscosity controlling
A kind of salt that's used as a thickener in cosmetic products.
what‑it‑does preservative
Preservative with relatively high irritation risk that is used mainly in rinse-off products. [more]