Ingredients

what‑it‑does

solvent

Normal (well kind of - it's purified and deionized) water. Usually the main solvent in cosmetic products. [more]

what‑it‑does

emollient | solvent

It's a super commonly used water-thin volatile silicone that gives skin and hair a silky, smooth feel.  [more]

what‑it‑does	skin-identical ingredient | moisturizer/humectant
irritancy, com.	0, 0

A real oldie but a goodie. Great natural moisturizer and skin-identical ingredient that plays an important role in skin hydration and general skin health. [more]

what‑it‑does

cell-communicating ingredient | skin brightening | anti-acne | moisturizer/humectant

A multi-functional skincare superstar that has clinically proven anti-aging, skin lightening, anti-inflammatory and barrier repair properties. [more]

what‑it‑does

viscosity controlling

A handy helper ingredient that comes in a white powder form and works as an anti-caking and oil-absorbing agent. It also gives products good spreadability, long lasting and velvet touch characteristics.

what‑it‑does	emollient
irritancy, com.	0, 1

A very common silicone that gives both skin and hair a silky smooth feel. It also forms a protective barrier on the skin and fills in fine lines. Also used for scar treatment. [more]

what‑it‑does

viscosity controlling

A high-molecular-weight silicone elastomer (rubber-like elastic material) that is usually blended with a base silicone fluid (such as dimethicone or cyclopentasiloxane) to give the formula a silky smooth feel and to act as a thickening agent. [more]

what‑it‑does	soothing | moisturizer/humectant
irritancy, com.	0, 0

Pro-Vitamin B5 is a goodie that moisturises the skin, has anti-inflammatory, skin protecting and wound healing properties. [more]

what‑it‑does

viscosity controlling

The common plastic molecule that is used as a white wax to give hardness and slip to the formulas. It used to be used as microbeads as well but was banned in 2015 due to environmental reasons. [more]

what‑it‑does

viscosity controlling

A film-forming and thickening polymer (a large molecule composed of many repeated subunits) that comes to the formula usually as part of an emulsifier, thickener trio. [more]

what‑it‑does	antioxidant
irritancy, com.	0, 0

A form of vitamin E that works as an antioxidant. Compared to the pure form it's more stable, has longer shelf life, but it's also more poorly absorbed by the skin. [more]

what‑it‑does

emollient | viscosity controlling | solvent

A petroleum-derived emollient and thickener. It often comes to the formula as part of an emulsifier, thickener trio. [more]

what‑it‑does

preservative

A controversial preservative that has formaldehyde-releasing properties. It works great against bacteria and also has mild fungicide abilities.  [more]

what‑it‑does	soothing
irritancy, com.	0, 0

Super common soothing ingredient. It can be found naturally in the roots & leaves of the comfrey plant, but more often than not what's in the cosmetic products is produced synthetically. It's not only soothing but it' [more]

what‑it‑does	emulsifying | surfactant/cleansing
irritancy, com.	4, 5

what‑it‑does

emollient | moisturizer/humectant

A thick, high molecular weight silicone that is usually diluted in a lighter silicone fluid. The dimethiconol containing silicone blends leave a silky smooth, non-greasy film on the skin. [more]

what‑it‑does

emulsifying | surfactant/cleansing

A not-very-interesting helper ingredient that is used as an emulsifier and/or surfactant. Comes from a coconut oil derived fatty alcohol, lauryl alcohol. [more]

what‑it‑does

viscosity controlling

A common helper ingredient that stabilizes emulsions and helps to thicken up products. [more]

what‑it‑does	skin-identical ingredient | moisturizer/humectant
irritancy, com.	0, 0

It's the salt form of famous humectant and natural moisturizing factor, hyaluronic acid. It can bind huge amounts of water and it's pretty much the current IT-moisturizer. [more]

what‑it‑does

emulsifying

what‑it‑does

chelating

Super common little helper ingredient that helps products to remain nice and stable for a longer time. It does so by neutralizing the metal ions in the formula (that usually get into there from water) that would otherwise cause some not so nice changes. [more]

what‑it‑does

buffering

An AHA that comes from citrus fruits. It is usually used as a helper ingredient to adjust the pH of the formula. [more]

what‑it‑does	surfactant/cleansing | emulsifying
irritancy, com.	0, 0

A commonly used water-soluble surfactant and emulsifier. [more]

what‑it‑does

antioxidant | soothing

Green Tea - one of the most researched natural ingredients that contains the superstar actives called catechins. It has proven antioxidant, anti-inflammatory, antimicrobial and anticarcinogenic properties. [more]

what‑it‑does

preservative

It's one of those things that help your cosmetics not to go wrong too soon, aka a preservative. Its strong point is being effective against yeasts and molds, and as a nice bonus seems to be non-comedogenic as well.It is safe in concentrations of less than 0.1% but is acutely toxic when inhaled, so it's not the proper preservative choice for aerosol formulas like hairsprays. [more]

what‑it‑does

cell-communicating ingredient

Matrixyl - A 5 amino acid peptide with promising research showing that it can reduce fine lines, wrinkles and improve skin texture. [more]

what‑it‑does

viscosity controlling

A soft, white powder that can be used as a talc replacement in body powders or in pressed powders. It also has some oil absorbing properties and gives increased cushion and richness to emulsion-type formulas.  

what‑it‑does

cell-communicating ingredient

Vitamin A - the most proven anti-aging ingredient available OTC that can smooth wrinkles and make skin firmer. It might also be useful for acne-prone skin as it normalizes keratinization. [more]

what‑it‑does

cell-communicating ingredient

A retinol ester that is a less well-known, but pretty interesting member of the retinoids. Its promise is to give similar anti-aging benefits to retinol but with less negative side effects. [more]

what‑it‑does	emulsifying | surfactant/cleansing
irritancy, com.	0, 0

It's a common little helper ingredient that helps water and oil to mix together. Also, it can help to increase the solubility of some other ingredients in the formula. 

A spherical texturizing powder that's used as a texture enhancer and soft focus agent. [more]

what‑it‑does

buffering

An alkaline (high pH, aka basic) material that is used to set the pH of the cosmetic formula to the right value.  [more]

what‑it‑does

sunscreen | colorant

A physical/inorganic sunscreen with pretty broad spectrum (UVB and UVA II, less good at UVA I) protection and good stability. Might leave some whitish tint on the skin, though. [more]

what‑it‑does

emollient

A very common emollient that makes your skin feel nice and smooth. Comes from coconut oil and glycerin, it’s light-textured, clear, odorless and non-greasy. [more]