Kids Toothpaste
Ingredients overview
INCI photo pending approval
Highlights
Key Ingredients
Other Ingredients
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| Ingredient name | what-it-does | irr., com. | ID-Rating |
|---|---|---|---|
| Aqua | solvent | ||
| Isomalt | moisturizer/humectant | ||
| Xylitol | moisturizer/humectant | goodie | |
| Glycerin | skin-identical ingredient, moisturizer/humectant | 0, 0 | superstar |
| Hydrated Silica | abrasive/scrub, viscosity controlling | ||
| Sodium Lauroyl Sarcosinate | surfactant/cleansing, emulsifying, viscosity controlling | ||
| Flavor | |||
| Calcium Glycerophosphate | |||
| Hydroxyapatite | abrasive/scrub | ||
| Xanthan Gum | viscosity controlling | ||
| Potassium Sorbate | preservative |
Mama's Choice Kids ToothpasteIngredients explained
Good old water, aka H2O. The most common skincare ingredient of all. You can usually find it right in the very first spot of the ingredient list, meaning it’s the biggest thing out of all the stuff that makes up the product.
It’s mainly a solvent for ingredients that do not like to dissolve in oils but rather in water.
Once inside the skin, it hydrates, but not from the outside - putting pure water on the skin (hello long baths!) is drying.
One more thing: the water used in cosmetics is purified and deionized (it means that almost all of the mineral ions inside it is removed). Like this, the products can stay more stable over time.
A type of sugar that's part of a moisturizing trio called Aquaxyl. You can read more about its magic properties at xylitylglucoside.
- A natural moisturizer that’s also in our skin
- A super common, safe, effective and cheap molecule used for more than 50 years
- Not only a simple moisturizer but knows much more: keeps the skin lipids between our skin cells in a healthy (liquid crystal) state, protects against irritation, helps to restore barrier
- Effective from as low as 3% with even more benefits for dry skin at higher concentrations up to 20-40%
- High-glycerin moisturizers are awesome for treating severely dry skin
We don't have description for this ingredient yet.
A mild, biodegradable cleansing agent that is also a very good team-player next to other cleaning agents. It is known for its good foam-boosing abilities while improving the mildness of the formula. Its performance is similar to Isethionates, another group of cleaning agents known for their gentleness.
We don't have description for this ingredient yet.
We don't have description for this ingredient yet.
Hydroxyapatite is a mineral found naturally in our bones and teeth. As for cosmetics, it is claimed to act as a sunscreen booster as well as a soft-focus agent.
It's one of the most commonly used thickeners and emulsion stabilizers. If the product is too runny, a little xanthan gum will make it more gel-like. Used alone, it can make the formula sticky and it is a good team player so it is usually combined with other thickeners and so-called rheology modifiers (helper ingredients that adjust the flow and thus the feel of the formula). The typical use level of Xantha Gum is below 1%, it is usually in the 0.1-0.5% range.
Btw, Xanthan gum is all natural, a chain of sugar molecules (polysaccharide) produced from individual sugar molecules (glucose and sucrose) via fermentation. It’s approved by Ecocert and also used in the food industry (E415).
It's one of those things that help your cosmetics not to go wrong too soon, aka a preservative. It’s not a strong one and doesn’t really work against bacteria, but more against mold and yeast. To do that it has to break down to its active form, sorbic acid. For that to happen, there has to be water in the product and the right pH value (pH 3-4).
But even if everything is right, it’s not enough on its own. If you see potassium sorbate you should see some other preservative next to it too.
BTW, it’s also a food preservative and even has an E number, E202.
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| what‑it‑does | solvent |
| what‑it‑does | moisturizer/humectant |
| what‑it‑does | moisturizer/humectant |
| what‑it‑does | skin-identical ingredient | moisturizer/humectant |
| irritancy, com. | 0, 0 |
| what‑it‑does | abrasive/scrub | viscosity controlling |
| what‑it‑does | surfactant/cleansing | emulsifying | viscosity controlling |
| what‑it‑does | abrasive/scrub |
| what‑it‑does | viscosity controlling |
| what‑it‑does | preservative |