Cleansing Story White Clay Deep Cleansing Foam
Cleansing Story

White Clay Deep Cleansing Foam

A gentle yet effective deep cleansing foam designed to whisk away dirt, oil, and impurities without stripping skin of its essential moisture. Formulated with pore detoxing White Clay that works to keep sebum levels in check.
Uploaded by: isawsm on 14/11/2018

Ingredients overview

Water
what‑it‑does solvent
Normal (well kind of - it's purified and deionized) water. Usually the main solvent in cosmetic products. [more]
,
Palmitic Acid
what‑it‑does skin-identical ingredient | emollient | emulsifying
irritancy, com. 0 2
A fatty acid that can be found naturally in the skin. It can make the skin feel nice and smooth in moisturizers (emollient) or it can act as a foam building cleansing agent in cleansers. [more]
,
Stearic Acid
what‑it‑does emulsifying | emollient | viscosity controlling
irritancy, com. 0 2
A common multi-tasker fatty acid that works as an emollient, emulsifier and thickener. [more]
,
Myristic Acid
what‑it‑does surfactant/cleansing | emulsifying | perfuming
irritancy, com. 0 3
A 14 carbon length fatty acid that can be naturally found in nutmeg, palm kernel oil, coconut oil and butter fat. It's used as a foam building cleansing agent. [more]
,
Glycerin
what‑it‑does skin-identical ingredient | moisturizer/humectant
irritancy, com. 0 0
A real oldie but a goodie. Great natural moisturizer and skin-identical ingredient that plays an important role in skin hydration and general skin health. [more]
,
Lauric Acid
what‑it‑does anti-acne | surfactant/cleansing | emulsifying
irritancy, com. 1 4
A fatty acid that can be found in coconut milk and human breast milk. It can be used as an emulsifier or as a cleansing agent. There are also promising studies about lauric acid being an effective anti-acne ingredient. [more]
,
Potassium Hydroxide
what‑it‑does buffering
It's a very alkaline stuff that helps to set the pH of the cosmetic formula to be just right. [more]
,
Kaolin
what‑it‑does abrasive/scrub | colorant
A type of clay that's a fine, white powder and is used for its oil-absorbing and opacifying properties. It's less absorbent and less drying than bentonite clay. [more]
,
Sorbitan Olivate
what‑it‑does emulsifying
An ester coming from sorbitol and the fatty acids of olive oil. It often comes to the formula coupled with Cetearyl Olivate and the two together help water and oil to blend (emulsifier). It's a natural and Ecocert approved duo.
, [more]
Panthenol
what‑it‑does soothing | moisturizer/humectant
irritancy, com. 0 0
Pro-Vitamin B5 is a goodie that moisturises the skin, has anti-inflammatory, skin protecting and wound healing properties. [more]
,
Allantoin
what‑it‑does soothing
irritancy, com. 0 0
Super common soothing ingredient. It can be found naturally in the roots & leaves of the comfrey plant, but more often than not what's in the cosmetic products is produced synthetically. It's not only soothing but it' [more]
,
Disodium Edta
what‑it‑does chelating
Super common little helper ingredient that helps products to remain nice and stable for a longer time. It does so by neutralizing the metal ions in the formula (that usually get into there from water) that would otherwise cause some not so nice changes. [more]
,
Phenoxyethanol
what‑it‑does preservative
Pretty much the current IT-preservative. It’s safe and gentle, and can be used up to 1% worldwide. [more]
,
Chlorphenesin
what‑it‑does preservative | antimicrobial/antibacterial
A little helper ingredient that works as a preservative. It works against bacteria and some species of fungi and yeast. [more]
,
Fragrance
what‑it‑does perfuming
The generic term for nice smelling stuff put into cosmetic products so that the end product also smells nice. It is made up of 30 to 50 chemicals on average. [more]
[less]

Highlights

Key Ingredients

Anti-acne: Lauric Acid
what‑it‑does anti-acne | surfactant/cleansing | emulsifying
irritancy, com. 1 4
A fatty acid that can be found in coconut milk and human breast milk. It can be used as an emulsifier or as a cleansing agent. There are also promising studies about lauric acid being an effective anti-acne ingredient. [more]
Skin-identical ingredient: Glycerin
what‑it‑does skin-identical ingredient | moisturizer/humectant
irritancy, com. 0 0
A real oldie but a goodie. Great natural moisturizer and skin-identical ingredient that plays an important role in skin hydration and general skin health. [more]
Soothing: Panthenol
what‑it‑does soothing | moisturizer/humectant
irritancy, com. 0 0
Pro-Vitamin B5 is a goodie that moisturises the skin, has anti-inflammatory, skin protecting and wound healing properties. [more]
,
Allantoin
what‑it‑does soothing
irritancy, com. 0 0
Super common soothing ingredient. It can be found naturally in the roots & leaves of the comfrey plant, but more often than not what's in the cosmetic products is produced synthetically. It's not only soothing but it' [more]

Show all ingredients by function

Other Ingredients

Abrasive/scrub: Kaolin
what‑it‑does abrasive/scrub | colorant
A type of clay that's a fine, white powder and is used for its oil-absorbing and opacifying properties. It's less absorbent and less drying than bentonite clay. [more]
Antimicrobial/antibacterial: Chlorphenesin
what‑it‑does preservative | antimicrobial/antibacterial
A little helper ingredient that works as a preservative. It works against bacteria and some species of fungi and yeast. [more]
Buffering: Potassium Hydroxide
what‑it‑does buffering
It's a very alkaline stuff that helps to set the pH of the cosmetic formula to be just right. [more]
Chelating: Disodium Edta
what‑it‑does chelating
Super common little helper ingredient that helps products to remain nice and stable for a longer time. It does so by neutralizing the metal ions in the formula (that usually get into there from water) that would otherwise cause some not so nice changes. [more]
Colorant: Kaolin
what‑it‑does abrasive/scrub | colorant
A type of clay that's a fine, white powder and is used for its oil-absorbing and opacifying properties. It's less absorbent and less drying than bentonite clay. [more]
Emollient: Palmitic Acid
what‑it‑does skin-identical ingredient | emollient | emulsifying
irritancy, com. 0 2
A fatty acid that can be found naturally in the skin. It can make the skin feel nice and smooth in moisturizers (emollient) or it can act as a foam building cleansing agent in cleansers. [more]
,
Stearic Acid
what‑it‑does emulsifying | emollient | viscosity controlling
irritancy, com. 0 2
A common multi-tasker fatty acid that works as an emollient, emulsifier and thickener. [more]
Emulsifying: Palmitic Acid
what‑it‑does skin-identical ingredient | emollient | emulsifying
irritancy, com. 0 2
A fatty acid that can be found naturally in the skin. It can make the skin feel nice and smooth in moisturizers (emollient) or it can act as a foam building cleansing agent in cleansers. [more]
,
Stearic Acid
what‑it‑does emulsifying | emollient | viscosity controlling
irritancy, com. 0 2
A common multi-tasker fatty acid that works as an emollient, emulsifier and thickener. [more]
,
Myristic Acid
what‑it‑does surfactant/cleansing | emulsifying | perfuming
irritancy, com. 0 3
A 14 carbon length fatty acid that can be naturally found in nutmeg, palm kernel oil, coconut oil and butter fat. It's used as a foam building cleansing agent. [more]
,
Lauric Acid
what‑it‑does anti-acne | surfactant/cleansing | emulsifying
irritancy, com. 1 4
A fatty acid that can be found in coconut milk and human breast milk. It can be used as an emulsifier or as a cleansing agent. There are also promising studies about lauric acid being an effective anti-acne ingredient. [more]
,
Sorbitan Olivate
what‑it‑does emulsifying
An ester coming from sorbitol and the fatty acids of olive oil. It often comes to the formula coupled with Cetearyl Olivate and the two together help water and oil to blend (emulsifier). It's a natural and Ecocert approved duo.
Moisturizer/humectant: Glycerin
what‑it‑does skin-identical ingredient | moisturizer/humectant
irritancy, com. 0 0
A real oldie but a goodie. Great natural moisturizer and skin-identical ingredient that plays an important role in skin hydration and general skin health. [more]
,
Panthenol
what‑it‑does soothing | moisturizer/humectant
irritancy, com. 0 0
Pro-Vitamin B5 is a goodie that moisturises the skin, has anti-inflammatory, skin protecting and wound healing properties. [more]
Perfuming: Myristic Acid
what‑it‑does surfactant/cleansing | emulsifying | perfuming
irritancy, com. 0 3
A 14 carbon length fatty acid that can be naturally found in nutmeg, palm kernel oil, coconut oil and butter fat. It's used as a foam building cleansing agent. [more]
,
Fragrance
what‑it‑does perfuming
The generic term for nice smelling stuff put into cosmetic products so that the end product also smells nice. It is made up of 30 to 50 chemicals on average. [more]
Preservative: Phenoxyethanol
what‑it‑does preservative
Pretty much the current IT-preservative. It’s safe and gentle, and can be used up to 1% worldwide. [more]
,
Chlorphenesin
what‑it‑does preservative | antimicrobial/antibacterial
A little helper ingredient that works as a preservative. It works against bacteria and some species of fungi and yeast. [more]
Skin-identical ingredient: Palmitic Acid
what‑it‑does skin-identical ingredient | emollient | emulsifying
irritancy, com. 0 2
A fatty acid that can be found naturally in the skin. It can make the skin feel nice and smooth in moisturizers (emollient) or it can act as a foam building cleansing agent in cleansers. [more]
Solvent: Water
what‑it‑does solvent
Normal (well kind of - it's purified and deionized) water. Usually the main solvent in cosmetic products. [more]
Surfactant/cleansing: Myristic Acid
what‑it‑does surfactant/cleansing | emulsifying | perfuming
irritancy, com. 0 3
A 14 carbon length fatty acid that can be naturally found in nutmeg, palm kernel oil, coconut oil and butter fat. It's used as a foam building cleansing agent. [more]
,
Lauric Acid
what‑it‑does anti-acne | surfactant/cleansing | emulsifying
irritancy, com. 1 4
A fatty acid that can be found in coconut milk and human breast milk. It can be used as an emulsifier or as a cleansing agent. There are also promising studies about lauric acid being an effective anti-acne ingredient. [more]
Viscosity controlling: Stearic Acid
what‑it‑does emulsifying | emollient | viscosity controlling
irritancy, com. 0 2
A common multi-tasker fatty acid that works as an emollient, emulsifier and thickener. [more]

Ingredients explained

Also-called: Aqua | What-it-does: solvent

Good old water, aka H2O. The most common skincare ingredient of all. You can usually find it right in the very first spot of the ingredient list, meaning it’s the biggest thing out of all the stuff that makes up the product. 

It’s mainly a solvent for ingredients that do not like to dissolve in oils but rather in water. 

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Once inside the skin, it hydrates, but not from the outside - putting pure water on the skin (hello long baths!) is drying. 

One more thing: the water used in cosmetics is purified and deionized (it means that almost all of the mineral ions inside it is removed). Like this, the products can stay more stable over time. 

What-it-does: skin-identical ingredient, emollient, emulsifying | Irritancy: 0 | Comedogenicity: 2

A fatty acid that can be found naturally in the skin. In fact, it's the most common saturated fatty acid found in animals and plants.

As for skincare, it can make the skin feel nice and smooth in moisturizers (emollient) or it can act as a foam building cleansing agent in cleansers. It's also a very popular ingredient in shaving foams. 

What-it-does: emulsifying, emollient, viscosity controlling | Irritancy: 0 | Comedogenicity: 2

A common multi-tasker fatty acid. It helps water and oil to mix (emulsifier), it makes your skin feel smooth (emollient) and can help to thicken up products.

What-it-does: surfactant/cleansing, emulsifying, perfuming | Irritancy: 0 | Comedogenicity: 3

A 14 carbon length fatty acid that can be naturally found in nutmeg, palm kernel oil, coconut oil and butter fat. It's used as a foam building cleansing agent. Paula Begoun writes that it can be a bit drying to the skin. 

Glycerin - goodie
Also-called: Glycerol | What-it-does: skin-identical ingredient, moisturizer/humectant | Irritancy: 0 | Comedogenicity: 0
  • A natural moisturizer that’s also in our skin
  • Super common, used for more than 50 years
  • Not only a simple moisturizer but plays an important role in keeping the stuff between our skin cells healthy
  • High-glycerin moisturizers are awesome for treating severely dry skin
Read all the geeky details about Glycerin here >>

Lauric Acid - goodie
What-it-does: anti-acne, surfactant/cleansing, emulsifying | Irritancy: 1 | Comedogenicity: 4

A 12 carbon length fatty acid that can be found naturally in coconut milk, coconut oil, laurel oil, and palm kernel oil. It's also in breast milk. As a skincare ingredient, it can be used as an emulsifier or as a cleansing agent.

What's more, there is emerging research about lauric acid being a good anti-acne ingredient.  A 2009 study found that the lowest concentration to prevent evil acne-causing P. acnes growth of lauric acid is over 15 times lower than that of gold standard anti-acne ingredient benzoyl peroxide.

Expand to read more

Though the studies are only in-vitro (made in the lab, not on real people), and it also has a high comedogenicity index, it might be worth a try if you are prone to inflamed acne (the type that's caused by P. acnes bacteria).

What-it-does: buffering

It's a very alkaline stuff that helps to set the pH of the cosmetic formula to be just right. It's similar to the more often used sodium hydroxide and pretty much the same of what we wrote there applies here too. 

Kaolin - goodie
Also-called: Type of clay, China clay | What-it-does: abrasive/scrub, colorant, absorbent/mattifier

Kaolin is a type of clay or to be precise, a naturally occurring hydrous aluminum silicate. When you hear clay, you probably think of a muddy greenish-black mess, but that one is bentonite, and this one is a fine, white powder. It is so white that it's also often used, in small amounts, as a helper ingredient to give opacity and whiteness to the cosmetic formulas.

As a clay, it's absorbent and can suck up excess sebum and gunk from your skin, but less so than the more aggressive bentonite. As it's less absorbent, it's also less drying and gentler on the skin, so it's ideal for dry and sensitive skin types.  

What-it-does: emulsifying

An ester coming from sorbitol and the fatty acids of olive oil. It often comes to the formula coupled with Cetearyl Olivate and the two together help water and oil to blend (emulsifier). It's a natural and Ecocert approved duo.

Panthenol - goodie
Also-called: Pro-Vitamin B5 | What-it-does: soothing, moisturizer/humectant | Irritancy: 0 | Comedogenicity: 0

An easy-to-formulate, commonly used, nice to have ingredient that’s also called pro-vitamin B5. As you might guess from the “pro” part, it’s a precursor to vitamin B5 (whose fancy name is pantothenic acid). 

Its main job in skincare products is to moisturise the skin. It’s a humectant meaning that it can help the skin to attract water and then hold onto it. There is also research showing that panthenol can help our skin to produce more lovely lipids that are important for a strong and healthy skin barrier. 

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Another great thing about panthenol is that it has anti-inflammatory and skin protecting abilities. A study shows that it can reduce the irritation caused by less-nice other ingredients (e.g. fragrance, preservatives or chemical sunscreens) in the product.

Research also shows that it might be useful for wound healing as it promotes fibroblast (nice type of cells in our skin that produce skin-firming collagen) proliferation. 

If that wasn’t enough panthenol is also useful in nail and hair care products. A study shows that a nail treatment liquide with 2% panthenol could effectively get into the nail and significantly increase the hydration of it.

As for the hair the hydration effect is also true there. Panthenol might make your hair softer, more elastic and helps to comb your hair more easily. 

Allantoin - goodie
What-it-does: soothing | Irritancy: 0 | Comedogenicity: 0

Super common soothing ingredient. It can be found naturally in the roots & leaves of the comfrey plant, but more often than not what's in the cosmetic products is produced synthetically. 

It's not only soothing but it' also skin-softening and protecting and can promote wound healing.

What-it-does: chelating

Super common little helper ingredient that helps products to remain nice and stable for a longer time. It does so by neutralizing the metal ions in the formula (that usually get into there from water) that would otherwise cause some not so nice changes.

What-it-does: preservative

It’s pretty much the current IT-preservative. It’s safe and gentle, but even more importantly, it’s not a feared-by-everyone-mostly-without-scientific-reason paraben.

It’s not something new: it was introduced around 1950 and today it can be used up to 1% worldwide. It can be found in nature - in green tea - but the version used in cosmetics is synthetic. 

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Other than having a good safety profile and being quite gentle to the skin it has some other advantages too. It can be used in many types of formulations as it has great thermal stability (can be heated up to 85°C) and works on a wide range of pH levels (ph 3-10). 

It’s often used together with ethylhexylglycerin as it nicely improves the preservative activity of phenoxyethanol.

A little helper ingredient that works as a preservative. It works against bacteria and some species of fungi and yeast. It's often combined with IT-preservative, phenoxyethanol.

Fragrance - icky
Also-called: Fragrance, Parfum | What-it-does: perfuming

Exactly what it sounds: nice smelling stuff put into cosmetic products so that the end product also smells nice. Fragrance in the US and parfum in the EU is a generic term on the ingredient list that is made up of 30 to 50 chemicals on average (but it can have as much as 200 components!). 

If you are someone who likes to know what you put on your face than fragrance is not your best friend - no way to know what’s really in it.  

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Also, if your skin is sensitive, fragrance is again not your best friend. It’s the number one cause of contact allergy to cosmetics. It’s definitely a smart thing to avoid with sensitive skin (and fragrance of any type - natural is just as allergic as synthetic, if not worse!). 

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