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Bloomtown Blue Clay Mask Soothing Bentonite & Indigo Leaf

Blue Clay Mask Soothing Bentonite & Indigo Leaf

A nourishing and moisturising clay face mask suitable for all skin types including those with dry skin. Key ingredients include; Natural blue clay (bentonite), radish root ferment filtrate, nettle root powder, indigo leaf powder and coconut fruit extract.
Uploaded by: bananaly on

Bloomtown Blue Clay Mask Soothing Bentonite & Indigo Leaf
Ingredients explained

Also-called: Glycerol;Glycerin | What-it-does: skin-identical ingredient, moisturizer/humectant | Irritancy: 0 | Comedogenicity: 0
  • A natural moisturizer that’s also in our skin
  • A super common, safe, effective and cheap molecule used for more than 50 years
  • Not only a simple moisturizer but knows much more: keeps the skin lipids between our skin cells in a healthy (liquid crystal) state, protects against irritation, helps to restore barrier
  • Effective from as low as 3% with even more benefits at higher concentrations up to 20-40% (around 10% is a good usability-effectiveness sweet spot)
  • High-glycerin moisturizers are awesome for treating severely dry skin
Read all the geeky details about Glycerin here >>

Also-called: Type of clay | What-it-does: viscosity controlling, absorbent/mattifier, emulsion stabilising | Irritancy: 0 | Comedogenicity: 0

When it comes to oil-absorbing clay masks, bentonite will probably be one of the first ingredients on the INCI list. Technically bentonite clay is mostly montmorillonite + something else, and thanks to the something else bit, bentonite comes in different types and colors

The color depends on the mineral content of the clay: white bentonite is rich in boron and fluoride, yellow is rich in manganese and zinc, green is rich in copper, zinc, and manganese and the pink clay is rich in boron.

No matter the color, bentonite is excellent at absorbing things: it can suck up the sebum and gunk from the skin and make it instantly smooth and matte. Not only that, but bentonite has a negative ionic charge and thus can attract things with a positive charge. Things with a positive charge include bad bacteria and toxins and bentonite clay masks can help to clear those out of the skin and pores (btw, bentonite is edible and has the same detoxifying effect internally). 

Thanks to bentonite's effect against bad bacteria and pathogens, there is also some research showing that bentonite can help to calm skin infections, soothe skin allergies and might work for skin conditions like psoriasis and eczema.

On the other hand, the downside of bentonite being such a good absorbent is that it can suck up more than the excess sebum and used too often, it can easily dry out the skin. So use it for good measure, and never forget to moisturize afterwards.

Also-called: Water | What-it-does: solvent

Good old water, aka H2O. The most common skincare ingredient of all. You can usually find it right in the very first spot of the ingredient list, meaning it’s the biggest thing out of all the stuff that makes up the product. 

It’s mainly a solvent for ingredients that do not like to dissolve in oils but rather in water. 

Once inside the skin, it hydrates, but not from the outside - putting pure water on the skin (hello long baths!) is drying. 

One more thing: the water used in cosmetics is purified and deionized (it means that almost all of the mineral ions inside it is removed). Like this, the products can stay more stable over time. 

Also-called: Fermented Radish Root;Leuconostoc/Radish Root Ferment Filtrate | What-it-does: antimicrobial/antibacterial, preservative

It's an alternative, natural preservative that comes from radishes fermented with Leuconostoc kimchii, a lactic acid bacteria that has been used to make traditional Korean dish, kimchi. During the fermentation process, a peptide is secreted from the bacteria that has significant antimicrobial properties

It is one of the more promising natural preservatives that can be used even alone (recommended at 2-4%), but it's not as effective as more common alternatives, like parabens or phenoxyethanol

We don't have description for this ingredient yet.

We don't have description for this ingredient yet.

We don't have description for this ingredient yet.

Also-called: Coconut Fruit Extract | What-it-does: emollient

The extract coming from the coconut fruit. It is a similar thing to coconut water and fruit juice and is loaded with sugars, minerals, amino acids. It is also claimed to have vitalizing and energizing effects, and some smoothing, emollient and hydrating props.

If you are into coconut, we have more details at coconut water and coconut oil

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what‑it‑does skin-identical ingredient | moisturizer/humectant
irritancy, com. 0, 0
A real oldie but a goodie. Great natural moisturizer and skin-identical ingredient that plays an important role in skin hydration and general skin health. [more]
what‑it‑does viscosity controlling
irritancy, com. 0, 0
A highly absorbent clay that comes in different colors depending on its mineral content. It's excellent at absorbing things including sebum and gunk in the pores and it also has some skin soothing and "detoxifying" effect. [more]
what‑it‑does solvent
Normal (well kind of - it's purified and deionized) water. Usually the main solvent in cosmetic products. [more]
what‑it‑does antimicrobial/antibacterial | preservative
It's an alternative, natural preservative that comes from radishes fermented with Leuconostoc kimchii, a lactic acid bacteria that has been used to make traditional Korean dish, kimchi. [more]
what‑it‑does emollient
The extract coming from the coconut fruit. It is a similar thing to coconut water and fruit juice and is loaded with sugars, minerals, amino acids. It is also claimed to have vitalizing and energizing effects, and some smoothing, emollient and hydrating props. If you are into coconut, we have more details at coconut water and coconut oil. [more]